Studio Radiance Serum Powered Foundation NC40 dupes and alternatives MAC Cosmetics
Medium tan · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches with medium coverage, vegan, without dimethicone.
- 26 matches have no vegan claim listed and are not shown.
- 1 match has no ingredient list listed and is not shown.
Closest shade matchClosest overall alternative: Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 4W1 Suntan
The equivalent shade and the most similar foundation overall.
NC40Change shade

- Overall match
- 87out of 100
- Shade (Shade match)
- 95
- Finish (Finish & visual result)
- 73
- Wear (Wear & performance)
- 79
- Skin (Skin suitability)
- 100
- Shade match
- 95out of 100
- Colour
- 92
- Depth
- 97
- Undertone
- 100
Your shade $46 at Ulta Beauty
Where to buy 4W1 Suntan
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NC40 (Medium tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Caramel

Medium Tan 3
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3
- Very close colour
- Medium tan · Warm · golden undertone
$22
17W
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W
- Very close colour
- Medium tan · Warm undertone
$30

400W
Rare Beauty Liquid Touch Brightening Concealer, shade 400W
- Very close colour
- Medium · Neutral · neutral golden undertone
$24

WN 100 Deep Honey
Clinique Even Better All-Over Concealer + Eraser, shade WN 100 Deep Honey
- Very close colour
- Medium · Neutral · neutral golden undertone
$22
34.5 Rich Golden
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden
- Very close colour
- Medium tan · Warm undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 4W1 Suntan, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC40. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 4W1 Suntan.
Same or better
- Very close colour
- Same warm undertone
- Medium rather than full coverage
- Both claim a blurring effect
- Both claim 12-hour wear
- Both claim not settling into lines
- Claims colour stability
- Both claim a lightweight feel
Different
- Natural finish instead of radiant
- Does not claim transfer resistance
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Where to buy 4W1 Suntan
Your shade $46 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.