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Studio Radiance Serum Powered Foundation NW10 dupes and alternatives MAC Cosmetics

Light · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 4 applied

Coverage

Finish

Formulation

  • Liquid0
  • Stick0
  • Powder0
  • Cushion0
  • Serum0

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan, applied. RemoveCruelty-free1Oil-free0With SPF1Mineral0

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Only showing matches with full coverage, vegan, without talc or alcohol denat.

  • 1 match has no coverage listed and is not shown.
  • 20 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: PÜR 4-in-1 Tinted Moisturizer SPF 20 Fair Ivory LN2

The equivalent shade and the most similar foundation overall.

Your shade
MAC Cosmetics
NW10Change shade
Depth and undertone: Light · Cool · rosy
Finish and coverage: Radiant · Full coverage
The match
PÜR
Fair Ivory LN2
Depth and undertone: Light · Neutral
Finish and coverage: Natural · Full coverage
Overall match
76out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
64
Wear (Wear & performance)
51
Skin (Skin suitability)
100
Shade match
87out of 100
Colour
93
Depth
98
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$38Ulta BeautyUlta Beauty
$8 less (17%)

Your shade $46 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW10 (Light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    11.5 Light Beige

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 11.5 Light Beige

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW10

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW10

    • Very close colour
    • Light · Cool · pink undertone

    $30

    SephoraView at Sephora
  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Yogurt Drops 1.5 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Yogurt Drops 1.5 Beige

    • Very close colour
    • Light · Cool · pink undertone

    $31

    SephoraView at Sephora
  4. Dior Forever Skin Correct Full-Coverage Concealer

    1CR Cool Rosy

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1CR Cool Rosy

    • Very close colour
    • Light medium · Cool · pink undertone

    $42

    Ulta BeautyView at Ulta Beauty
  5. e.l.f. Cosmetics Hydrating Camo Concealer

    Fair Rose

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Rose

    • Close colour
    • Light · Cool · pink undertone

    $8

    Ulta BeautyView at Ulta Beauty
  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Crème 1.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Crème 1.5

    • Close colour
    • Light · Cool · pink undertone

    $39

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

PÜR 4-in-1 Tinted Moisturizer SPF 20 in Fair Ivory LN2, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW10. Every attribute compared, with its share of the score.

ComparedYour shadeNW10Closest matchFair Ivory LN2Score
Shade match55% of overall87
Colour93#dfbb9f#e0b79bVery close colourColour difference 1.8 (0 is identical)
Depth98LightLightSameDepth difference: 1.4
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 76/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To PÜR 4-in-1 Tinted Moisturizer SPF 20 in Fair Ivory LN2.

Same or better

  • $8 less
  • Very close colour
  • Same full coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel
  • Adds SPF 20

Different

  • Neutral rather than cool undertone
  • Natural finish instead of radiant
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 20
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Where to buy Fair Ivory LN2

Best price
$38Ulta BeautyUlta Beauty
$8 less (17%)

Your shade $46 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.