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Studio Radiance Serum Powered Foundation NW25 dupes and alternatives MAC Cosmetics

Medium light · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free12No drying alcohol15Vegan10Cruelty-free9Oil-free3With SPF4Mineral2

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15 of 31

Only showing matches with medium coverage, without talc or alcohol denat.

  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: Dior Forever Hydra Nude Foundation 3CR Cool Rosy

The equivalent shade: scored on colour, depth and undertone only.

Your shade
MAC Cosmetics
NW25Change shade
Depth and undertone: Medium light · Cool · rosy
Finish and coverage: Radiant · Full coverage
The match
Dior
3CR Cool Rosy
Depth and undertone: Medium light · Cool · pink
Finish and coverage: Natural · Medium coverage
Shade match
98out of 100
Colour
97
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$60Ulta BeautyUlta Beauty
Costs $14 more

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Hourglass Illusion Luminous Glow Foundation SPF 30 11

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
MAC Cosmetics
NW25Change shade
Depth and undertone: Medium light · Cool · rosy
Finish and coverage: Radiant · Full coverage
The match
Hourglass
11
Depth and undertone: Medium light · Cool · pink
Finish and coverage: Radiant · Medium coverage
Overall match
90out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
81
Wear (Wear & performance)
89
Skin (Skin suitability)
60
High confidence· Digital matchWhy it matches
Best price
$60SephoraSephora
Costs $14 more

Your shade $46 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Hourglass

    Illusion Luminous Glow Foundation SPF 30

    8.5
    Shade match 96
    $60SephoraSephoraCosts $14 more

    Matches: Very close colourSame cool undertoneSame radiant finish

    Differences: Medium rather than full coverageNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    89
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: light medium, cool rosy

    High confidence· Digital match

    View match
  2. #4 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MC10
    Shade match 97
    $49SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame cool undertoneSame radiant finish

    Differences: Medium rather than full coverageDoes not claim not settling into linesNot marketed for combination/dry/oily/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    93
    Wear & performance
    75
    Skin suitability
    20

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: medium cool 10

    Medium confidence· Digital match

    View match
  3. #5 · Make Up For Ever

    HD Skin Hydra Glow Hydrating Foundation

    3R44 - Cool Amber
    Shade match 97
    $49SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame cool undertoneSame radiant finish

    Differences: Medium rather than full coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    93
    Wear & performance
    51
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily/sensitive skin · Contains listed fragrance

    Retailer shade note: for medium to tan skin with rosy undertones

    High confidence· Digital match

    View match
  4. #6 · Hourglass

    Illusion Luminous Glow Foundation SPF 30

    10
    Shade match 87
    $60SephoraSephoraCosts $14 more

    Matches: Very close colourSame radiant finishBoth claim 12-hour wear

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    89
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: medium, neutral

    High confidence· Digital match

    View match
  5. #7 · Laura Mercier

    Real Flawless Weightless Perfecting Waterproof Foundation

    4N2 Tea
    Shade match 88
    $54SephoraSephoraCosts $8 more

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim 12-hour wear

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    79
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance

    Retailer shade note: medium with neutral undertones

    High confidence· Digital match

    View match
  6. #8 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    34 Medium Cool
    Shade match 96
    $8Ulta BeautyUlta Beauty(product price)$38 less (83%)

    Matches: Very close colourSame cool undertoneBoth claim not settling into lines

    Differences: Natural rather than radiant finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match
  7. #9 · Fenty Beauty

    Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    266C
    Shade match 96
    $48SephoraSephoraCosts $2 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: for light medium skintones with cool rosy undertones

    High confidence· Digital match

    View match
  8. #10 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium To Tan Cool
    Shade match 95
    $16Ulta BeautyUlta Beauty(product price)$30 less (65%)

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  9. #11 · MERIT

    The Minimalist Perfecting Complexion Foundation and Concealer Stick

    Suede
    Shade match 93
    $38SephoraSephora$8 less (17%)

    Matches: Near-identical swatch colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Olive rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    93
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Olive rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: medium (cool olive)

    Medium confidence· Digital match

    View match
  10. #12 · ILIA

    Skin Rewind Blurring Foundation and Concealer Complexion Stick

    20N Iroko
    Shade match 88
    $50SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim 12-hour wear

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/oily skin

    Retailer shade note: Medium with neutral undertones

    High confidence· Digital match

    View match
  11. #13 · Fenty Beauty

    Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    296N
    Shade match 90
    $48SephoraSephoraCosts $2 more

    Matches: Near-identical swatch colourClaims a skin-like finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: for light medium skintones with neutral undertones

    High confidence· Digital match

    View match
  12. #14 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    31 Medium Neutral
    Shade match 88
    $8Ulta BeautyUlta Beauty(product price)$38 less (83%)

    Matches: Near-identical swatch colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · bareMinerals

    ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Medium Tan 18
    Shade match 86
    $39.50SephoraSephora$6.50 less (14%)

    Matches: Very close colourBoth claim a blurring effectBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: medium-tan neutral skin with subtle rosy undertones

    High confidence· Digital match

    View match

Showing 12 of 13 matches

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW25 (Medium light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Sienna 6.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Sienna 6.5

    • Looks identical
    • Medium · Cool · rosy undertone

    $39

    SephoraView at Sephora
  2. Rare Beauty Liquid Touch Brightening Concealer

    350C

    Rare Beauty Liquid Touch Brightening Concealer, shade 350C

    • Very close colour
    • Medium light · Cool · pink undertone

    $24

    SephoraView at Sephora
  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    4C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 4C

    • Very close colour
    • Medium · Cool · rosy undertone

    $38

    SephoraView at Sephora
  4. Tarte Shape Tape Full Coverage Matte Concealer

    38N medium-tan neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 38N medium-tan neutral

    • Very close colour
    • Medium light · Cool undertone

    $32

    SephoraView at Sephora
  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32 Tan Bronze

    • Very close colour
    • Medium · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty
  6. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Medium Tan 3.5C

    • Very close colour
    • Medium light · Cool · rosy undertone

    $31

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Dior Forever Hydra Nude Foundation in 3CR Cool Rosy, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW25. Every attribute compared, with its share of the score.

ComparedYour shadeNW25Closest shade match3CR Cool RosyScore
Shade match55% of overall98
Colour97#d39b76#d39e7aLooks identicalColour difference 1.0 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.2
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Cool · rosyCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared38
Longevity3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 80/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Hydra Nude Foundation in 3CR Cool Rosy.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Medium rather than full coverage

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate
View full match

Why the closest overall alternative works

Hourglass Illusion Luminous Glow Foundation SPF 30 in 11, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW25. Every attribute compared, with its share of the score.

ComparedYour shadeNW25Closest overall alternative11Score
Shade match55% of overall97
Colour95#d39b76#d99b75Looks identicalColour difference 1.5 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.9
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Cool · rosyCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100RadiantRadiantSameSame radiant finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared89
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 90/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Illusion Luminous Glow Foundation SPF 30 in 11.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same radiant finish
  • Medium rather than full coverage
  • Both claim 12-hour wear
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Adds SPF 30

Different

  • No blurring effect claimed
  • Does not claim a lightweight feel
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Dior Forever Hydra Nude Foundation 3CR Cool Rosy

Match price
$60Ulta BeautyUlta Beauty
Costs $14 more

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Hourglass Illusion Luminous Glow Foundation SPF 30 11

Best price
$60SephoraSephora
Costs $14 more

Your shade $46 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.