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Studio Radiance Serum Powered Foundation NW35 dupes and alternatives MAC Cosmetics

Medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol2Vegan1Cruelty-free0Oil-free0With SPF0Mineral1

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Only showing matches made for dry skin, with a matte finish.

  • 1 match has no finish listed and is not shown.
  • 1 match has no skin type listed and is not shown.

Closest shade match: Estée Lauder Double Wear Stay-in-Place Foundation 4N3 Maple Sugar

The equivalent shade: scored on colour, depth and undertone only.

Your shade
MAC Cosmetics
NW35Change shade
Depth and undertone: Medium · Neutral
Finish and coverage: Radiant · Full coverage
The match
Estée Lauder
4N3 Maple Sugar
Depth and undertone: Medium · Neutral
Finish and coverage: Matte · Medium coverage
Shade match
98out of 100
Colour
97
Depth
100
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $6 more

Your shade $46 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Kylie Cosmetics Natural Blur Powder Foundation 9N

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
MAC Cosmetics
NW35Change shade
Depth and undertone: Medium · Neutral
Finish and coverage: Radiant · Full coverage
The match
Kylie Cosmetics
9N
Depth and undertone: Medium tan · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
83out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
54
Wear (Wear & performance)
79
Skin (Skin suitability)
80
Medium confidence· Digital matchWhy it matches
Match price
$38Ulta BeautyUlta Beauty
$8 less (17%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW35 (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 7.8 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.8 N

    • Looks identical
    • Medium · Neutral undertone

    $32

    SephoraView at Sephora
  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Caramel Corn 5.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Caramel Corn 5.1 Neutral

    • Very close colour
    • Medium tan · Neutral undertone

    $31

    SephoraView at Sephora
  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    4N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 4N

    • Very close colour
    • Medium · Neutral undertone

    $38

    SephoraView at Sephora
  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW40

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW40

    • Very close colour
    • Medium · Neutral undertone

    $30

    SephoraView at Sephora
  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Tan 4N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Tan 4N

    • Very close colour
    • Medium · Neutral undertone

    $31

    Ulta BeautyView at Ulta Beauty
  6. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4N1

    • Very close colour
    • Medium tan · Neutral undertone

    $34

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Estée Lauder Double Wear Stay-in-Place Foundation in 4N3 Maple Sugar, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW35. Every attribute compared, with its share of the score.

ComparedYour shadeNW35Closest shade match4N3 Maple SugarScore
Shade match55% of overall98
Colour97#ce8d62#cc8d66Looks identicalColour difference 1.1 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.3
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared43
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared58
Longevity2012-hour wear36-hour wearDifferent36-hour wear claimed against 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveDry, combination, oilyBoth marketed for combination/​dry/​oily skin
Overall match 76/100Shade match 98/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Estée Lauder Double Wear Stay-in-Place Foundation in 4N3 Maple Sugar.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Matte finish instead of radiant
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Not marketed for normal/sensitive skin

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high
View full match

Why the closest overall alternative works

Kylie Cosmetics Natural Blur Powder Foundation in 9N, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW35. Every attribute compared, with its share of the score.

ComparedYour shadeNW35Closest overall alternative9NScore
Shade match55% of overall97
Colour95#ce8d62#c88c62Looks identicalColour difference 1.3 (0 is identical)
Depth98MediumMedium tanCloseDepth difference: 1.4
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall79
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveDry, normal, combination, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 83/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kylie Cosmetics Natural Blur Powder Foundation in 9N.

Same or better

  • $8 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Matte finish instead of radiant
  • Does not claim transfer resistance
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none
View full match

Where to buy

Closest shade match

Estée Lauder Double Wear Stay-in-Place Foundation 4N3 Maple Sugar

Best price
$52SephoraSephora
Costs $6 more

Your shade $46 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Kylie Cosmetics Natural Blur Powder Foundation 9N

Match price
$38Ulta BeautyUlta Beauty
$8 less (17%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.