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Studio Radiance Serum Powered Foundation NW43 dupes and alternatives MAC Cosmetics

Medium tan · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free5No drying alcohol8Vegan2Cruelty-free0Oil-free0With SPF0Mineral3

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Only showing matches in powder form, without alcohol denat.

  • 7 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: SUBTL. Beauty Stackable BB Powder Foundation Single Medium 3C

The equivalent shade and the most similar foundation overall.

Your shade
MAC Cosmetics
NW43Change shade
Depth and undertone: Medium tan · Cool · rosy
Finish and coverage: Radiant · Full coverage
The match
SUBTL. Beauty
Medium 3C
Depth and undertone: Medium tan · Cool
Finish and coverage: Natural · Medium coverage
Overall match
84out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
73
Wear (Wear & performance)
65
Skin (Skin suitability)
50
Shade match
97out of 100
Colour
95
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$24Ulta BeautyUlta Beauty
$22 less (48%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW46
    Shade match 93
    $39SephoraSephora$7 less (15%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than radiant finishDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    62
    Wear & performance
    79
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: auburn with red undertones for dark skin

    High confidence· Digital match

    View match
  2. #3 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    440 Bisque (C)
    Shade match 89
    $53Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim not settling into lines

    Differences: Matte rather than radiant finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    54
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  3. #4 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    38P Tan
    Shade match 96
    $24SephoraSephora$22 less (48%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than radiant finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    20

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: tan, pink undertone

    High confidence· Digital match

    View match
  4. #5 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    35P Tan
    Shade match 95
    $24SephoraSephora$22 less (48%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than radiant finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    20

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: tan, pink undertone

    High confidence· Digital match

    View match
  5. #6 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    365 Copper
    Shade match 87
    $18.99Ulta BeautyUlta Beauty(product price)$27.01 less (59%)

    Matches: Very close colourSame full coverageBoth claim transfer resistance

    Differences: Matte rather than radiant finishNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    77
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match
  6. #7 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    460 Suede (C)
    Shade match 85
    $53Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourBoth claim a blurring effectBoth claim not settling into lines

    Differences: Matte rather than radiant finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    54
    Wear & performance
    75
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  7. #8 · Laura Geller

    Baked Balance-n-Glow Illuminating Foundation

    Sand
    Shade match 77
    $38Ulta BeautyUlta Beauty$8 less (17%)

    Matches: Very close colourSame radiant finishBoth claim a blurring effect

    Differences: Olive rather than cool undertoneLight rather than full coverageNo long-wear claim

    Score details
    Shade match
    77
    Finish & visual result
    78
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Olive rather than cool undertone · Light rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: for olive to tan skin

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW43 (Medium tan · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    12 Tan-Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 12 Tan-Deep

    • Close colour
    • Medium tan · Cool undertone

    $36

    SephoraView at Sephora
  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Crumble 7.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Crumble 7.1 Neutral

    • Very close colour
    • Medium tan · Neutral undertone

    $31

    SephoraView at Sephora
  3. Maybelline Fit Me Natural Finish Concealer

    045 Tan

    Maybelline Fit Me Natural Finish Concealer, shade 045 Tan

    • Very close colour
    • Medium tan

    $10.99

    Ulta BeautyView at Ulta Beauty
  4. Dior Forever Skin Correct Full-Coverage Concealer

    5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 5 Neutral

    • Very close colour
    • Tan · Neutral undertone

    $42

    SephoraView at Sephora
  5. NARS Soft Matte Complete Concealer

    Chestnut

    NARS Soft Matte Complete Concealer, shade Chestnut

    • Close colour
    • Medium · Cool undertone

    $36

    SephoraView at Sephora
  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    11C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 11C

    • Close colour
    • Medium tan · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

SUBTL. Beauty Stackable BB Powder Foundation Single in Medium 3C, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW43. Every attribute compared, with its share of the score.

ComparedYour shadeNW43Closest matchMedium 3CScore
Shade match55% of overall97
Colour95#c77f4d#c27e51Looks identicalColour difference 1.4 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.1
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 84/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To SUBTL. Beauty Stackable BB Powder Foundation Single in Medium 3C.

Same or better

  • $22 less
  • Near-identical swatch colour
  • Same cool undertone
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none
View full match

Where to buy Medium 3C

Match price
$24Ulta BeautyUlta Beauty
$22 less (48%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.