Studio Radiance Serum Powered Foundation NW50 dupes and alternatives MAC Cosmetics
4.3 (1,197)·Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same radiant finish· Claims a skin-like finish
Differences: Slightly cooler undertone· Light rather than full coverage· No long-wear claim
Score details
Shade match
85
Finish & visual result
70
Wear & performance
51
Skin suitability
100
Very close colour · Radiant · Light coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly cooler undertone · Light rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
$22Ulta Beauty(product price)$24 less (52%)3.5 (42)
Matches: Very close colour· Same neutral undertone
Differences: Natural rather than radiant finish· Buildable rather than full coverage· No blurring effect claimed
Score details
Shade match
90
Finish & visual result
62
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Buildable rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel
$41Ulta Beauty(product price)$5 less (11%)4.7 (920)
Matches: Very close colour· Same neutral undertone· Claims a skin-like finish
Differences: Described as deep, yours as rich deep· Natural rather than radiant finish· Medium rather than full coverage
Score details
Shade match
40
Finish & visual result
67
Wear & performance
79
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Described as deep, yours as rich deep · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance
Retailer shade note: dark neutral
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as rich deep
$41Ulta Beauty(product price)$5 less (11%)4.7 (920)
Matches: Very close colour· Claims a skin-like finish· Both claim a blurring effect
Differences: Described as deep tan, yours as rich deep· Slightly warmer undertone· Natural rather than radiant finish
Score details
Shade match
40
Finish & visual result
67
Wear & performance
79
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Described as deep tan, yours as rich deep · Slightly warmer undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance
Retailer shade note: tan dark warm
Low confidence· Digital matchRetailer descriptions disagree: described as deep tan, yours as rich deep
$41Ulta Beauty(product price)$5 less (11%)4.7 (920)
Matches: Very close colour· Claims a skin-like finish· Both claim a blurring effect
Differences: Described as deep, yours as rich deep· Slightly warmer undertone· Natural rather than radiant finish
Score details
Shade match
40
Finish & visual result
67
Wear & performance
79
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Described as deep, yours as rich deep · Slightly warmer undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance
Retailer shade note: dark warm
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as rich deep
The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW50 (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Tarte Timeless Hydrating Foundation in 53S Deep Sand, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW50. Every attribute compared, with its share of the score.
ComparedYour shadeNW50Closest match53S Deep SandHow they compareScore
Shade match55% of overall92
Colour60%88#a06744#a0603cVery close colourColour difference 2.5 (0 is identical)
Overall match 85/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$29.01 less (63%)
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