Studio Radiance Serum Powered Foundation NW5 dupes and alternatives MAC Cosmetics
4.3 (1,197)·Fair · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same cool undertone· Same full coverage· Claims a skin-like finish
Differences: Natural rather than radiant finish· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
88
Finish & visual result
73
Wear & performance
72
Skin suitability
60
Close colour · Natural · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal skin · Contains drying alcohol
Retailer shade note: very fair with cool undertones
Matches: Very close colour· Same full coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural matte rather than radiant finish· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
71
Wear & performance
61
Skin suitability
100
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Neutral rather than cool undertone · Natural matte rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel
$45Ulta Beauty(product price)$1 less (2%)4.3 (1,324)
Matches: Same full coverage· Both claim 16-hour wear· Both claim transfer resistance
Differences: Slightly lighter· Neutral rather than cool undertone· Natural rather than radiant finish
Score details
Shade match
79
Finish & visual result
70
Wear & performance
76
Skin suitability
100
Close colour · Natural · Full coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: level-two fair with a neutral undertone
Matches: Same full coverage· Claims a skin-like finish· Both claim a blurring effect
Differences: Slightly lighter· Neutral rather than cool undertone· Matte rather than radiant finish
Score details
Shade match
79
Finish & visual result
57
Wear & performance
75
Skin suitability
100
Close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Matte rather than radiant finish · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair light with neutral undertone
The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW5 (Fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Fair Light, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW5. Every attribute compared, with its share of the score.
ComparedYour shadeNW5Closest matchFair LightHow they compareScore
Shade match55% of overall92
Colour60%87#e4d0b8#ead1bbVery close colourColour difference 2.7 (0 is identical)
Depth15%98FairFairSameDepth difference: 1.1
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Overall match 81/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $1 more
