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Studio Radiance Serum Powered Foundation NW5 dupes and alternatives MAC Cosmetics

Fair · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

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Fragrance-free11No drying alcohol11Vegan6Cruelty-free6Oil-free1With SPF3Mineral2

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12 of 30

Only showing matches in liquid form, without talc.

  • 8 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Fair Light

The equivalent shade and the most similar foundation overall.

Your shade
MAC Cosmetics
NW5Change shade
Depth and undertone: Fair · Cool · pink
Finish and coverage: Radiant · Full coverage
The match
IT Cosmetics
Fair Light
Depth and undertone: Fair · Cool · pink
Finish and coverage: Natural · Full coverage
Overall match
81out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
70
Wear (Wear & performance)
51
Skin (Skin suitability)
100
Shade match
92out of 100
Colour
87
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
$7 less (15%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Lawless

    Forget The Filler Skin-Plumping Line-Smoothing Foundation

    0.25F
    Shade match 88
    $47SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame full coverageClaims a skin-like finish

    Differences: Natural rather than radiant finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal skin · Contains drying alcohol

    Retailer shade note: very fair with cool undertones

    High confidence· Digital match

    View match
  2. #3 · Danessa Myricks Beauty

    Yummy Skin Soothing Serum Skin Tint Foundation

    1.5
    Shade match 89
    $39SephoraSephora$7 less (15%)

    Matches: Same cool undertoneSame radiant finishBoth claim a blurring effect

    Differences: Light rather than full coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    78
    Wear & performance
    61
    Skin suitability
    60

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Light rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: FAIR WITH COOL UNDERTONES

    High confidence· Digital match

    View match
  3. #4 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    10 Fair Cool
    Shade match 89
    $8Ulta BeautyUlta Beauty$38 less (83%)

    Matches: Same cool undertoneBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Natural rather than radiant finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    80

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: fair with cool undertones

    Medium confidence· Digital match

    View match
  4. #5 · Clinique

    Even Better Makeup Broad Spectrum SPF 15 Foundation

    CN 40 Cream Chamois
    Shade match 88
    $39SephoraSephora$7 less (15%)

    Matches: Very close colourSimilar undertone (neutral vs cool)Both claim a blurring effect

    Differences: Natural rather than radiant finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    49
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: very fair, cool-neutral undertones

    High confidence· Digital match

    View match
  5. #6 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    11 Fair Neutral
    Shade match 82
    $8Ulta BeautyUlta Beauty$38 less (83%)

    Matches: Very close colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  6. #7 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    2 Neutral
    Shade match 82
    $52SephoraSephoraCosts $6 more

    Matches: Both claim a blurring effectBoth claim 16-hour wearBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: very fair with neutral undertones

    High confidence· Digital match

    View match
  7. #8 · Hourglass

    Ambient Soft Glow Foundation

    2
    Shade match 73
    $60SephoraSephoraCosts $14 more

    Matches: Very close colourBoth claim a blurring effectBoth claim transfer resistance

    Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    73
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: very fair with warm undertones

    High confidence· Digital match

    View match
  8. #9 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Very Light Neutral 100
    Shade match 83
    $45SephoraSephora$1 less (2%)

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    67
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: Very light with neutral undertones

    High confidence· Digital match

    View match
  9. #10 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    13 Fair Neutral
    Shade match 79
    $8Ulta BeautyUlta Beauty(product price)$38 less (83%)

    Matches: Both claim not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    80

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  10. #11 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    1 Neutral
    Shade match 78
    $52SephoraSephoraCosts $6 more

    Matches: Both claim a blurring effectBoth claim 16-hour wearBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than cool undertoneNatural rather than radiant finish

    Score details
    Shade match
    78
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: fairest with neutral undertones

    High confidence· Digital match

    View match
  11. #12 · Tower 28 Beauty

    Swipe Serum Non-Acnegenic Foundation

    1.5O Blythe
    Shade match 78
    $36SephoraSephora$10 less (22%)

    Matches: Very close colourSame radiant finishBoth claim 16-hour wear

    Differences: Olive rather than cool undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    20

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Olive rather than cool undertone · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/normal/oily skin

    Retailer shade note: Fair Olive

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW5 (Fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Royal Icing 1.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Royal Icing 1.1 Neutral

    • Looks identical
    • Fair · Neutral undertone

    $31

    SephoraView at Sephora
  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW5

    • Close colour
    • Very fair · Cool · rosy undertone

    $30

    SephoraView at Sephora
  3. Tarte Shape Tape Full Coverage Matte Concealer

    12N fair neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 12N fair neutral

    • Close colour
    • Very fair · Cool undertone

    $32

    SephoraView at Sephora
  4. Clinique Even Better All-Over Concealer + Eraser

    CN 28 Ivory

    Clinique Even Better All-Over Concealer + Eraser, shade CN 28 Ivory

    • Close colour
    • Fair · Neutral · neutral pink undertone

    $22

    SephoraView at Sephora
  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    0.5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 0.5N

    • Very close colour
    • Very fair · Neutral undertone

    $38

    SephoraView at Sephora
  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1R02

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1R02

    • Close colour
    • Fair · Cool undertone

    $35

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Fair Light, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW5. Every attribute compared, with its share of the score.

ComparedYour shadeNW5Closest matchFair LightScore
Shade match55% of overall92
Colour87#e4d0b8#ead1bbVery close colourColour difference 2.7 (0 is identical)
Depth98FairFairSameDepth difference: 1.1
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Undertone100Cool · pinkCool · pinkSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveNormal, dry, combination, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 81/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Fair Light.

Same or better

  • $7 less
  • Very close colour
  • Same cool undertone
  • Same full coverage
  • Adds SPF 50

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedSPF 50
OverlapBoth water-based; silicone high vs high
View full match

Where to buy Fair Light

Best price
$39SephoraSephora
$7 less (15%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.