Studio Radiance Serum Powered Foundation NW65 dupes and alternatives MAC Cosmetics
4.3 (1,197)·Very deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same full coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural matte rather than radiant finish· Does not claim transfer resistance
Score details
Shade match
88
Finish & visual result
71
Wear & performance
61
Skin suitability
100
Looks identical · Natural matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Neutral rather than cool undertone · Natural matte rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: deep neutral with cool blue undertones
Matches: Same cool undertone· Same full coverage· Both claim a blurring effect
Differences: Slightly deeper· Natural rather than radiant finish· Does not claim transfer resistance
Score details
Shade match
87
Finish & visual result
81
Wear & performance
61
Skin suitability
40
Close colour · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly deeper · Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/oily/sensitive skin
Retailer shade note: cool undertone for the richest of deep complexions
$18.99Ulta Beauty(product price)$27.01 less (59%)4.4 (40,035)
Matches: Very close colour· Same full coverage· Both claim transfer resistance
Differences: Natural rather than radiant finish· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
70
Wear & performance
55
Skin suitability
100
Very close colour · Natural · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol
$20Ulta Beauty(product price)$26 less (57%)3.7 (146)
Matches: Very close colour· Similar undertone (neutral vs cool)· Same full coverage
Differences: Matte rather than radiant finish· No blurring effect claimed· Does not claim transfer resistance
Score details
Shade match
91
Finish & visual result
50
Wear & performance
61
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Matte rather than radiant finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines
The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW65 (Very deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Sephora Collection Best Skin Ever Matte Powder Foundation in 68P Deep, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW65. Every attribute compared, with its share of the score.
ComparedYour shadeNW65Closest shade match68P DeepHow they compareScore
Shade match55% of overall94
Colour60%91#623c30#683d2dVery close colourColour difference 2.2 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared62
Finish35%12RadiantMatteDifferentMatte finish rather than radiant
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall20
Skin type100%20Combination, dry, normal, oily, sensitiveNormalBoth marketed for normal skin
Overall match 77/100Shade match 94/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Chanel N°1 DE CHANEL Revitalizing Foundation in BR172, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW65. Every attribute compared, with its share of the score.
ComparedYour shadeNW65Closest overall alternativeBR172How they compareScore
Shade match55% of overall93
Colour60%90#623c30#6b4135Very close colourColour difference 2.3 (0 is identical)
Overall match 84/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.