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HD Skin Full Cover Multi-Use Waterproof Concealer 4R76 dupes and alternatives Make Up For Ever

Very deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Too Faced Born This Way Super Coverage Multi-Use Concealer Spiced Rum

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Make Up For Ever
4R76Change shade
Depth and undertone: Very deep · Cool
Finish and coverage: Matte · Full coverage
The match
Too Faced
Spiced Rum
Depth and undertone: Very deep · Cool · rosy
Finish and coverage: Natural · Full coverage
Shade match
93out of 100
Colour
91
Depth
93
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $1 more

Your shade $35 at Sephora

SephoraView at Sephora

Closest overall alternative: MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NC60

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Make Up For Ever
4R76Change shade
Depth and undertone: Very deep · Cool
Finish and coverage: Matte · Full coverage
The match
MAC Cosmetics
NC60
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
Overall match
90out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
100
Wear (Wear & performance)
86
Skin (Skin suitability)
90
Best price
$30SephoraSephora
$5 less (14%)

Your shade $35 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 82
    $30SephoraSephora$5 less (14%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly deeperNeutral rather than cool undertone

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone

    Retailer shade note: rich deep with neutral red undertones

    Medium confidence· Digital match

    View match
  2. Shade match 90
    $38SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame full coverageBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for combination skin

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for combination skin

    Retailer shade note: ultra deep with neutral brown undertones

    High confidence· Digital match

    View match
  3. Shade match 87
    $38SephoraSephoraCosts $3 more

    Matches: Same cool undertoneSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperNatural rather than matte finishNot marketed for combination skin

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    70
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Not marketed for combination skin

    Retailer shade note: ultra deep with cool rich-red undertones

    Medium confidence· Digital match

    View match
  4. #6 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    15.5 Deep
    Shade match 79
    $36SephoraSephoraCosts $1 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim a lightweight feelNot marketed for combination skin

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    52
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: Deep with neutral warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 67
    $30SephoraSephora$5 less (14%)

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly lighter

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter

    Retailer shade note: very deep with soft red undertones

    Medium confidence· Digital match

    View match
  6. Shade match 65
    $30SephoraSephora$5 less (14%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterSlightly warmer undertone

    Score details
    Shade match
    65
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone

    Retailer shade note: very deep with warm neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $32SephoraSephora$3 less (9%)

    Matches: Same cool undertoneSame matte finishBoth claim a blurring effect

    Differences: Medium rather than full coverageDoes not claim transfer resistanceNot marketed for normal/oily skin

    Score details
    Shade match
    87
    Finish & visual result
    85
    Wear & performance
    49
    Skin suitability
    28

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim transfer resistance · Not marketed for normal/oily skin

    Retailer shade note: deep with red undertones

    Medium confidence· Digital match

    View match
  8. Shade match 80
    $38SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame full coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishNot marketed for combination skin

    Score details
    Shade match
    80
    Finish & visual result
    81
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Not marketed for combination skin

    Retailer shade note: ultra deep with warm golden undertones

    Medium confidence· Digital match

    View match
  9. Shade match 79
    $38SephoraSephoraCosts $3 more

    Matches: Same cool undertoneSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperNatural rather than matte finishNot marketed for combination skin

    Score details
    Shade match
    79
    Finish & visual result
    81
    Wear & performance
    70
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Not marketed for combination skin

    Retailer shade note: very deep with cool brown undertones

    Medium confidence· Digital match

    View match
  10. Shade match 86
    $39SephoraSephoraCosts $4 more

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    44
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Very Deep, Neutral

    High confidence· Digital match

    View match
  11. Shade match 86
    $39SephoraSephoraCosts $4 more

    Matches: Same cool undertoneSame full coverageClaims a skin-like finish

    Differences: Natural rather than matte finishDoes not claim transfer resistanceNot marketed for oily skin

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    44
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Very Deep, Cool Rosy

    Medium confidence· Digital match

    View match
  12. Shade match 75
    $36SephoraSephoraCosts $1 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    75
    Finish & visual result
    93
    Wear & performance
    33
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: D2 - Deep with warm undertones

    Medium confidence· Digital match

    View match
  13. #15 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    16 Deep
    Shade match 70
    $36SephoraSephoraCosts $1 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperNeutral rather than cool undertoneDoes not claim a lightweight feel

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    52
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match
  14. #16 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    15 Deep
    Shade match 68
    $36SephoraSephoraCosts $1 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterNeutral rather than cool undertoneDoes not claim a lightweight feel

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    52
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match
  15. Shade match 78
    $36SephoraSephoraCosts $1 more

    Matches: Very close colourSame full coverageClaims not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    70
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: deep with golden undertones

    Medium confidence· Digital match

    View match
  16. Shade match 77
    $36SephoraSephoraCosts $1 more

    Matches: Same full coverageClaims not settling into linesBoth claim a lightweight feel

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    77
    Finish & visual result
    70
    Wear & performance
    61
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: deepest with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 78
    $30SephoraSephora$5 less (14%)

    Matches: Same cool undertoneSame full coverageClaims not settling into lines

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    78
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    84

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  18. #20 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Rich
    Shade match 88
    $12Ulta BeautyUlta Beauty(product price)$23 less (66%)

    Matches: Very close colourClaims a skin-like finishClaims not settling into lines

    Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    52
    Wear & performance
    51
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match

Showing 12 of 18 matches

Looking for a foundation in your shade?

The closest shade to Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 4R76 (Very deep · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    4R76 - Cool Ebony

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 4R76 - Cool Ebony

    • Close colour
    • Deep · Cool · rosy undertone

    $49

Closest foundations

  1. LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick

    DPP1

    LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick, shade DPP1

    • Looks identical
    • Deep · Cool · pink undertone

    $28

  2. Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15

    Cool Walnut (C-096)

    Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15, shade Cool Walnut (C-096)

    • Looks identical
    • Very deep · Cool undertone

    $58

  3. MAC Cosmetics Studio Fix Fluid SPF 15 Foundation

    NW44

    MAC Cosmetics Studio Fix Fluid SPF 15 Foundation, shade NW44

    • Very close colour
    • Deep · Cool undertone

    $39

  4. Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Deep 34 Cool

    Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation, shade Deep 34 Cool

    • Very close colour
    • Very deep · Cool undertone

    $41

  5. Laura Mercier Real Flawless Feather Matte Powder Foundation

    7C Chocolate Ganache

    Laura Mercier Real Flawless Feather Matte Powder Foundation, shade 7C Chocolate Ganache

    • Very close colour
    • Very deep · Cool undertone

    $54

  6. Tarte Face Tape Full Coverage Foundation

    60N Mahogany

    Tarte Face Tape Full Coverage Foundation, shade 60N Mahogany

    • Very close colour
    • Very deep · Cool undertone

    $42

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Spiced Rum, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 4R76. Every attribute compared, with its share of the score.

ComparedYour shade4R76Closest shade matchSpiced RumScore
Shade match55% of overall93
Colour91#77442d#733d25Very close colourColour difference 2.2 (0 is identical)
Depth93Very deepVery deepSameDepth difference: 3.5
Retailer descriptionVery deepVery deepBoth described as very deepThe retailers describe the same depth
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared61
Longevity7036-hour wearLong-wearingSome differenceYour product claims 36-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 81/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Spiced Rum.

Same or better

  • Very close colour
  • Same cool undertone
  • Same full coverage
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Not marketed for oily skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC60, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 4R76. Every attribute compared, with its share of the score.

ComparedYour shade4R76Closest overall alternativeNC60Score
Shade match55% of overall86
Colour91#77442d#74452aVery close colourColour difference 2.1 (0 is identical)
Depth100Very deepVery deepSameDepth difference: 0.3
Retailer descriptionVery deepVery deepBoth described as very deepThe retailers describe the same depth
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared86
Longevity10036-hour wear36-hour wearSameBoth claim 36-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall90
Skin type90Normal, combination, oilyDry, normal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 90/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC60.

Same or better

  • $5 less
  • Very close colour
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim 36-hour wear
  • Both claim transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Neutral rather than cool undertone

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Too Faced Born This Way Super Coverage Multi-Use Concealer Spiced Rum

Best price
$36SephoraSephora
Costs $1 more

Your shade $35 at Sephora

SephoraView at Sephora

Closest overall alternative

MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NC60

Best price
$30SephoraSephora
$5 less (14%)

Your shade $35 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.