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HD Skin Full Cover Multi-Use Waterproof Concealer 4Y73 dupes and alternatives Make Up For Ever

Deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in serum form, without talc.

  • 1 match has no coverage listed and is not shown.
  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Mocha

The equivalent shade and the most similar concealer overall.

Your shade
Make Up For Ever
4Y73Change shade
Depth and undertone: Deep · Warm · golden
Finish and coverage: Matte · Full coverage
The match
NYX Professional Makeup
Mocha
Depth and undertone: Deep
Finish and coverage: Natural · Medium coverage
Overall match
70out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
52
Wear (Wear & performance)
51
Skin (Skin suitability)
50
Shade match
85out of 100
Colour
89
Depth
94
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
$23 less (66%)

Your shade $35 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a foundation in your shade?

The closest shade to Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 4Y73 (Deep · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    4N72 - Cocoa

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 4N72 - Cocoa

    • Slight colour difference
    • Deep · Neutral undertone

    $49

    SephoraView at Sephora

Closest foundations

  1. TIRTIR Mask Fit AI Filter Cushion

    45W CHESTNUT

    TIRTIR Mask Fit AI Filter Cushion, shade 45W CHESTNUT

    • Very close colour
    • Very deep · Warm undertone

    $25

    Ulta BeautyView at Ulta Beauty
  2. Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    64 Dark

    Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation, shade 64 Dark

    • Very close colour
    • Very deep · Warm undertone

    $56

    Ulta BeautyView at Ulta Beauty
  3. Lancôme Teint Idole Ultra Wear Natural Matte Foundation

    530W

    Lancôme Teint Idole Ultra Wear Natural Matte Foundation, shade 530W

    • Very close colour
    • Deep · Warm · golden undertone

    $53

    SephoraView at Sephora
  4. Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Deep Warm 2

    Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation, shade Deep Warm 2

    • Very close colour
    • Deep · Warm undertone

    $49

    Ulta BeautyView at Ulta Beauty
  5. L'Oréal Paris True Match Super-Blendable Foundation

    W10 Warm Deep

    L'Oréal Paris True Match Super-Blendable Foundation, shade W10 Warm Deep

    • Very close colour
    • Deep · Warm undertone

    $13.99

    Ulta BeautyView at Ulta Beauty
  6. L'Oréal Paris Infallible Pro-Matte Foundation

    113 Brown Suede

    L'Oréal Paris Infallible Pro-Matte Foundation, shade 113 Brown Suede

    • Looks identical
    • Very deep · Neutral · neutral golden undertone

    $9.92

    WalmartView at Walmart

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Mocha, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 4Y73. Every attribute compared, with its share of the score.

ComparedYour shade4Y73Closest matchMochaScore
Shade match55% of overall85
Colour89#744a2c#7b4f34Very close colourColour difference 2.4 (0 is identical)
Depth94DeepDeepSameDepth difference: 3.3
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone70Warm · goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity4036-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 70/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Mocha.

Same or better

  • $23 less
  • Very close colour
  • Claims a skin-like finish
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • Medium rather than full coverage
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs moderate
View full match

Where to buy Mocha

Match price
$12Ulta BeautyUlta Beauty
$23 less (66%)

Your shade $35 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.