HD Skin Full Cover Multi-Use Waterproof Concealer 4Y73 dupes and alternatives Make Up For Ever
4.7 (513)·Deep · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same warm undertone· Same matte finish· Same full coverage
Differences: Noticeably different swatch colour· Slightly lighter· Does not claim transfer resistance
Score details
Shade match
73
Finish & visual result
100
Wear & performance
33
Skin suitability
100
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: deep skin with warm, peach undertones
Matches: Same warm undertone· Same matte finish· Same full coverage
Differences: Noticeably different swatch colour· Slightly deeper· Does not claim transfer resistance
Score details
Shade match
70
Finish & visual result
100
Wear & performance
33
Skin suitability
100
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: deeper skin with warm, peach undertones
Matches: Same matte finish· Same full coverage· Both claim a blurring effect
Differences: Slightly lighter· Olive rather than warm undertone· Does not claim transfer resistance
Score details
Shade match
69
Finish & visual result
100
Wear & performance
33
Skin suitability
100
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly lighter · Olive rather than warm undertone · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: deeper skin with very warm, golden or olive undertones
Matches: Same matte finish· Same full coverage· Both claim a blurring effect
Differences: Noticeably different swatch colour· Slightly lighter· Neutral rather than warm undertone
Score details
Shade match
65
Finish & visual result
100
Wear & performance
52
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Neutral rather than warm undertone · Does not claim a lightweight feel · Not marketed for combination skin
Matches: Same warm undertone· Same matte finish· Same full coverage
Differences: Noticeably different swatch colour· Slightly deeper· Does not claim transfer resistance
Score details
Shade match
63
Finish & visual result
100
Wear & performance
33
Skin suitability
100
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: very deep skin with warm, peach undertones
$15.99Ulta Beauty(product price)$19.01 less (54%)4.2 (1,617)
Matches: Same matte finish· Same full coverage· Both claim transfer resistance
Differences: Noticeably different swatch colour· Slightly deeper· No blurring effect claimed
Score details
Shade match
66
Finish & visual result
89
Wear & performance
52
Skin suitability
50
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
The closest shade to Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 4Y73 (Deep · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
CoverGirl TruBlend Undercover Concealer in Cappuccino, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 4Y73. Every attribute compared, with its share of the score.
ComparedYour shade4Y73Closest shade matchCappuccinoHow they compareScore
Shade match55% of overall84
Colour60%88#744a2c#734a33Very close colourColour difference 2.5 (0 is identical)
Depth15%100DeepDeepSameDepth difference: 0.1
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared89
Finish35%100MatteMatteSameSame matte finish
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity30%7036-hour wearLong-wearingSome differenceYour product claims 36-hour wear; the match says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type100%50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 79/100Shade match 84/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC60, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 4Y73. Every attribute compared, with its share of the score.
ComparedYour shade4Y73Closest overall alternativeNC60How they compareScore
Shade match55% of overall84
Colour60%89#744a2c#74452aVery close colourColour difference 2.5 (0 is identical)
Depth15%97DeepVery deepCloseDepth difference: 1.9
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Overall match 89/100Shade match 84/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.