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HD Skin Hydra Glow Hydrating Foundation 4N68 - Coffee dupes and alternatives Make Up For Ever

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Formulation

  • Liquid0
  • Stick0
  • Powder0
  • Cushion0
  • Serum0

Preferences

Fragrance-free0No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with buildable coverage, with a radiant finish.

Closest shade matchClosest overall alternative: Dior Forever Skin Glow Foundation 7N

The equivalent shade and the most similar foundation overall.

Overall match
85out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
89
Wear (Wear & performance)
70
Skin (Skin suitability)
84
Shade match
87out of 100
Colour
78
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$60SephoraSephora
Costs $11 more

Your shade $49 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 4N68 - Coffee (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N72

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N72

    • Nearest in this range
    • Deep · Neutral undertone

    $35

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 9.1 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 9.1 N

    • Looks identical
    • Deep · Neutral undertone

    $32

  2. e.l.f. Cosmetics 16HR Camo Concealer

    Rich Cocoa

    e.l.f. Cosmetics 16HR Camo Concealer, shade Rich Cocoa

    • Very close colour
    • Deep · Neutral undertone

    $8

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    44.0 Deep Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 44.0 Deep Natural

    • Close colour
    • Deep · Neutral undertone

    $30

  4. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    42 Medium Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 42 Medium Deep Neutral

    • Close colour
    • Deep · Neutral undertone

    $32

  5. Rare Beauty Liquid Touch Brightening Concealer

    500N

    Rare Beauty Liquid Touch Brightening Concealer, shade 500N

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $24

  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    490

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 490

    • Close colour
    • Deep · Neutral undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Dior Forever Skin Glow Foundation in 7N, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4N68 - Coffee. Every attribute compared, with its share of the score.

ComparedYour shade4N68 - CoffeeClosest match7NScore
Shade match55% of overall87
Colour78#8d5d49#955b3dClose colourColour difference 3.9 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.4
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared70
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 85/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Skin Glow Foundation in 7N.

Same or better

  • Same neutral undertone
  • Same radiant finish
  • Buildable rather than medium coverage

Different

  • Small colour difference on the swatch
  • No blurring effect claimed
  • Contains alcohol

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basemoderate siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high

Where to buy 7N

Best price
$60SephoraSephora
Costs $11 more

Your shade $49 at Sephora

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.