Beautler.Your beauty butler

HD Skin Hydra Glow Hydrating Foundation 4N78 - Ebony dupes and alternatives Make Up For Ever

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 570N

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: Monika Blunder Beauty Blunder Cover Foundation/Concealer Shade: 9 - NEUN

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
81out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
73
Wear (Wear & performance)
68
Skin (Skin suitability)
50
Best price
$52Ulta BeautyUlta Beauty
Costs $3 more

Your shade $49 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 83
    $46Ulta BeautyUlta Beauty(product price)$3 less (6%)

    Matches: Very close colourSame radiant finishBoth claim a blurring effect

    Differences: Slightly lighterSlightly cooler undertoneFull rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    93
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Slightly cooler undertone · Full rather than medium coverage

    Retailer shade note: dark deep rich brown with red undertone for deep dark skin

    Medium confidence· Digital match

    View match
  2. Shade match 88
    $58Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Same neutral undertoneBoth claim a blurring effectNo fragrance listed

    Differences: Slightly lighterNatural matte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    64
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Natural matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Natural matte rather than radiant finish · Full rather than medium coverage

    Retailer shade note: deep neutral with cool blue undertones

    Medium confidence· Digital match

    View match
  3. Shade match 79
    $39SephoraSephora$10 less (20%)

    Matches: Both claim long-wearingAdds SPF 50

    Differences: Slightly cooler undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    79
    Finish & visual result
    62
    Wear & performance
    100
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: very deep complexion with cool rosy undertones

    Medium confidence· Digital match

    View match
  4. Shade match 95
    $40Ulta BeautyUlta Beauty(product price)$9 less (18%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    42
    Wear & performance
    66
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: deep brown with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 4N78 - Ebony (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N78

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N78

    • Slight colour difference
    • Very deep · Neutral · neutral pink undertone

    $35

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16 Deep

    • Close colour
    • Very deep · Neutral undertone

    $36

  2. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    51 Deep Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 51 Deep Peach

    • Very close colour
    • Very deep · Warm · peach undertone

    $32

  3. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.75 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.75 Deep

    • Close colour
    • Rich deep · Neutral undertone

    $36

  4. NARS Soft Matte Complete Concealer

    Dark Coffee

    NARS Soft Matte Complete Concealer, shade Dark Coffee

    • Close colour
    • Very deep · Neutral undertone

    $36

  5. Tarte Shape Tape Full Coverage Matte Concealer

    59W rich warm

    Tarte Shape Tape Full Coverage Matte Concealer, shade 59W rich warm

    • Very close colour
    • Very deep · Warm undertone

    $32

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 570N, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4N78 - Ebony. Every attribute compared, with its share of the score.

ComparedYour shade4N78 - EbonyClosest shade match570NScore
Shade match55% of overall95
Colour93#5a362d#543228Very close colourColour difference 1.7 (0 is identical)
Depth95Very deepRich deepCloseDepth difference: 2.9
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared43
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, combination, oilyBoth marketed for normal/​combination skin
Overall match 74/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 570N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • Matte finish instead of radiant
  • No blurring effect claimed
  • Not marketed for dry skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high

Why the closest overall alternative works

Monika Blunder Beauty Blunder Cover Foundation/Concealer in Shade: 9 - NEUN, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4N78 - Ebony. Every attribute compared, with its share of the score.

ComparedYour shade4N78 - EbonyClosest overall alternativeShade: 9 - NEUNScore
Shade match55% of overall91
Colour92#5a362d#60392dVery close colourColour difference 1.9 (0 is identical)
Depth96Very deepVery deepSameDepth difference: 2.4
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone85NeutralNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combinationNot publishedSkin-type suitability not published for one product
Overall match 81/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Monika Blunder Beauty Blunder Cover Foundation/Concealer in Shade: 9 - NEUN.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same radiant finish
  • Full rather than medium coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • No blurring effect claimed

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeOil-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone moderate vs none

Where to buy

Closest shade match

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 570N

Best price
$69SephoraSephora
Costs $20 more

Your shade $49 at Sephora

SephoraView at Sephora

Closest overall alternative

Monika Blunder Beauty Blunder Cover Foundation/Concealer Shade: 9 - NEUN

Best price
$52Ulta BeautyUlta Beauty
Costs $3 more

Your shade $49 at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.