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HD Skin Hydra Glow Hydrating Foundation 4N78 - Ebony dupes and alternatives Make Up For Ever

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free0No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF1Mineral1

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Only showing matches with full coverage, in liquid form.

  • 13 matches have no formulation listed and are not shown.

Closest shade match: Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 570N

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Make Up For Ever
4N78 - EbonyChange shade
Depth and undertone: Very deep · Neutral
Finish and coverage: Radiant · Medium coverage
The match
Gucci
570N
Depth and undertone: Rich deep · Neutral
Finish and coverage: Matte · Full coverage
Shade match
95out of 100
Colour
93
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$69SephoraSephora
Costs $20 more

Your shade $49 at Sephora

SephoraView at Sephora

Closest overall alternative: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Deep Bronze

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Make Up For Ever
4N78 - EbonyChange shade
Depth and undertone: Very deep · Neutral
Finish and coverage: Radiant · Medium coverage
The match
IT Cosmetics
Deep Bronze
Depth and undertone: Very deep · Cool · rosy
Finish and coverage: Natural · Full coverage
Overall match
78out of 100
Shade (Shade match)
79
Finish (Finish & visual result)
62
Wear (Wear & performance)
100
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
$10 less (20%)

Your shade $49 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 4N78 - Ebony (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N78

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N78

    • Slight colour difference
    • Very deep · Neutral · neutral pink undertone

    $35

    SephoraView at Sephora

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16 Deep

    • Close colour
    • Very deep · Neutral undertone

    $36

    SephoraView at Sephora
  2. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    51 Deep Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 51 Deep Peach

    • Very close colour
    • Very deep · Warm · peach undertone

    $32

    SephoraView at Sephora
  3. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.75 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.75 Deep

    • Close colour
    • Rich deep · Neutral undertone

    $36

    Ulta BeautyView at Ulta Beauty
  4. NARS Soft Matte Complete Concealer

    Dark Coffee

    NARS Soft Matte Complete Concealer, shade Dark Coffee

    • Close colour
    • Very deep · Neutral undertone

    $36

    SephoraView at Sephora
  5. Tarte Shape Tape Full Coverage Matte Concealer

    59W rich warm

    Tarte Shape Tape Full Coverage Matte Concealer, shade 59W rich warm

    • Very close colour
    • Very deep · Warm undertone

    $32

    SephoraView at Sephora
  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 570N, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4N78 - Ebony. Every attribute compared, with its share of the score.

ComparedYour shade4N78 - EbonyClosest shade match570NScore
Shade match55% of overall95
Colour93#5a362d#543228Very close colourColour difference 1.7 (0 is identical)
Depth95Very deepRich deepCloseDepth difference: 2.9
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared43
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, combination, oilyBoth marketed for normal/​combination skin
Overall match 74/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 570N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • Matte finish instead of radiant
  • No blurring effect claimed
  • Not marketed for dry skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high
View full match

Why the closest overall alternative works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Bronze, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4N78 - Ebony. Every attribute compared, with its share of the score.

ComparedYour shade4N78 - EbonyClosest overall alternativeDeep BronzeScore
Shade match55% of overall79
Colour80#5a362d#61322cClose colourColour difference 3.6 (0 is identical)
Depth100Very deepVery deepSameDepth difference: 0.0
Retailer descriptionVery deepVery deepBoth described as very deepThe retailers describe the same depth
Undertone65NeutralCool · rosySome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationNormal, dry, combination, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 78/100Shade match 79/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Bronze.

Same or better

  • $10 less
  • Full rather than medium coverage
  • Both claim long-wearing
  • Adds SPF 50

Different

  • Small colour difference on the swatch
  • Slightly cooler undertone
  • Natural finish instead of radiant
  • No blurring effect claimed

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedSPF 50
OverlapUnknown-based vs water-based; silicone moderate vs high
View full match

Where to buy

Closest shade match

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 570N

Best price
$69SephoraSephora
Costs $20 more

Your shade $49 at Sephora

SephoraView at Sephora

Closest overall alternative

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Deep Bronze

Best price
$39SephoraSephora
$10 less (20%)

Your shade $49 at Sephora

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.