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HD Skin Hydra Glow Hydrating Foundation 4Y70 - Warm Espresso dupes and alternatives Make Up For Ever

Tan · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, without silicones.

  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: Westman Atelier Vital Skin Medium Coverage Multi-Use Foundation Stick Atelier XI

The equivalent shade: scored on colour, depth and undertone only.

Shade match
94out of 100
Colour
91
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$68SephoraSephora
Costs $19 more

Your shade $49 at Sephora

Closest overall alternative: Kosas Revealer Skin-Improving Foundation SPF 25 Deep Neutral Warm 410

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
84out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
73
Wear (Wear & performance)
80
Skin (Skin suitability)
100
Best price
$45SephoraSephora
$4 less (8%)

Your shade $49 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Fièra Cosmetics

    All-in-Wonder Concealer + Foundation

    Caramel
    Shade match 91
    $45Ulta BeautyUlta Beauty$4 less (8%)

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: No long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No long-wear claim

    Retailer shade note: tan-deep with warm gold undertones

    Medium confidence· Digital match

    View match
  2. #4 · Smashbox

    Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Tan Dark 26 Neutral
    Shade match 90
    $41Ulta BeautyUlta Beauty(product price)$8 less (16%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneNatural rather than radiant finish

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish

    Retailer shade note: tan dark neutral

    Medium confidence· Digital match

    View match
  3. Shade match 83
    $50SephoraSephoraCosts $1 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishNot marketed for dry skin

    Score details
    Shade match
    83
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Not marketed for dry skin

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 4Y70 - Warm Espresso (Tan · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N59

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N59

    • Slight colour difference
    • Deep tan · Neutral · neutral golden undertone

    $35

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    53S deep sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 53S deep sand

    • Looks identical
    • Tan · Warm · golden undertone

    $32

  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Butterscotch

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Butterscotch

    • Very close colour
    • Tan · Warm · golden undertone

    $36

  3. Clinique Even Better All-Over Concealer + Eraser

    WN 122 Clove

    Clinique Even Better All-Over Concealer + Eraser, shade WN 122 Clove

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $22

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.0 Rich Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.0 Rich Amber

    • Very close colour
    • Tan · Warm undertone

    $30

  5. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    32 Medium Golden

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 32 Medium Golden

    • Very close colour
    • Tan · Warm · golden undertone

    $32

  6. CoverGirl TruBlend Undercover Concealer

    Warm Honey

    CoverGirl TruBlend Undercover Concealer, shade Warm Honey

    • Very close colour
    • Tan · Warm undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Westman Atelier Vital Skin Medium Coverage Multi-Use Foundation Stick in Atelier XI, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4Y70 - Warm Espresso. Every attribute compared, with its share of the score.

ComparedYour shade4Y70 - Warm EspressoClosest shade matchAtelier XIScore
Shade match55% of overall94
Colour91#ad7959#a67553Very close colourColour difference 2.2 (0 is identical)
Depth96TanTanSameDepth difference: 2.7
Retailer descriptionNot statedDeep tanNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 78/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Westman Atelier Vital Skin Medium Coverage Multi-Use Foundation Stick in Atelier XI.

Same or better

  • Very close colour
  • Same warm undertone
  • Same medium coverage
  • Claims a skin-like finish
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • No long-wear claim
  • Contains alcohol

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeOil-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone moderate vs none

Why the closest overall alternative works

Kosas Revealer Skin-Improving Foundation SPF 25 in Deep Neutral Warm 410, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4Y70 - Warm Espresso. Every attribute compared, with its share of the score.

ComparedYour shade4Y70 - Warm EspressoClosest overall alternativeDeep Neutral Warm 410Score
Shade match55% of overall88
Colour87#ad7959#aa7860Very close colourColour difference 2.8 (0 is identical)
Depth99TanTanSameDepth difference: 0.7
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone85Warm · yellowNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 84/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Skin-Improving Foundation SPF 25 in Deep Neutral Warm 410.

Same or better

  • $4 less
  • Very close colour
  • Similar undertone (neutral vs warm)
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim long-wearing
  • Claims a lightweight feel
  • No fragrance listed
  • Adds SPF 25

Different

  • Natural finish instead of radiant

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 25
OverlapBoth unknown-based; silicone moderate vs none

Where to buy

Closest shade match

Westman Atelier Vital Skin Medium Coverage Multi-Use Foundation Stick Atelier XI

Best price
$68SephoraSephora
Costs $19 more

Your shade $49 at Sephora

Closest overall alternative

Kosas Revealer Skin-Improving Foundation SPF 25 Deep Neutral Warm 410

Best price
$45SephoraSephora
$4 less (8%)

Your shade $49 at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.