Beautler.Your beauty butler

SurrealSkin Luminous Hydrating Foundation 23O dupes and alternatives Makeup By Mario

Deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

  • Liquid0
  • Stick0
  • Powder0
  • Cushion0
  • Serum0

Preferences

Fragrance-free1No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

1 of 30

Only showing matches with full coverage, with a radiant finish, without talc.

  • 3 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: Maybelline Super Stay 24H Skin Tint + Vitamin C 368

The equivalent shade and the most similar foundation overall.

Your shade
Makeup By Mario
23OChange shade
Depth and undertone: Deep · Cool
Finish and coverage: Natural · Medium coverage
The match
Maybelline
368
Depth and undertone: Deep · Neutral
Finish and coverage: Radiant · Full coverage
Overall match
75out of 100
Shade (Shade match)
83
Finish (Finish & visual result)
61
Wear (Wear & performance)
70
Skin (Skin suitability)
84
Shade match
83out of 100
Colour
86
Depth
98
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$17.99Ulta BeautyUlta Beauty
$30.01 less (63%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Makeup By Mario SurrealSkin Luminous Hydrating Foundation 23O (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Camel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Camel

    • Very close colour
    • Deep

    $12

  2. L'Oréal Paris True Match Radiant Serum Concealer

    W10.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W10.5

    • Close colour
    • Deep · Cool undertone

    $16.99

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    5C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 5C1

    • Close colour
    • Deep · Cool undertone

    $34

  4. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Close colour
    • Deep tan · Neutral undertone

    $36

  5. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    41 Medium Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 41 Medium Deep Neutral

    • Close colour
    • Deep · Neutral undertone

    $32

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Deep 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Deep 3

    • Close colour
    • Deep · Neutral undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Super Stay 24H Skin Tint + Vitamin C in 368, against Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 23O. Every attribute compared, with its share of the score.

ComparedYour shade23OClosest match368Score
Shade match55% of overall83
Colour86#945d35#935a3aVery close colourColour difference 2.9 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.1
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone65CoolNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 75/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay 24H Skin Tint + Vitamin C in 368.

Same or better

  • $30.01 less
  • Very close colour
  • Full rather than medium coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone
  • Radiant finish instead of natural
  • Does not claim colour stability
  • Contains alcohol denat.

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Where to buy 368

Match price
$17.99Ulta BeautyUlta Beauty
$30.01 less (63%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.