Fit Me Natural Finish Concealer 035 Deep dupes and alternatives Maybelline
Light medium
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
- Medium0
- Full1
Formulation
- Liquid1
- Serum0
Skin type
- Dry1
- Normal1
- Combination1
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches made for normal skin, with a satin finish.
- 6 matches have no skin type listed and are not shown.
Closest shade matchClosest overall alternative: e.l.f. Cosmetics Hydrating Camo Concealer Tan Walnut
The equivalent shade and the most similar concealer overall.
035 DeepChange shade
- Overall match
- 70out of 100
- Shade (Shade match)
- 77
- Finish (Finish & visual result)
- 78
- Wear (Wear & performance)
- 54
- Skin (Skin suitability)
- 0
- Shade match
- 77out of 100
- Colour
- 75
- Depth
- 97
- Undertone
- 70
Your shade $10.99 at Ulta Beauty
Where to buy Tan Walnut
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Looking for a foundation in your shade?
The closest shade to Maybelline Fit Me Natural Finish Concealer 035 Deep (Light medium) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
Light Honey 242
Maybelline Fit Me Matte + Poreless Foundation, shade Light Honey 242
- Very close colour
- Light medium · Warm undertone
$11.99
Closest foundations
130
Maybelline Super Stay 24H Skin Tint + Vitamin C, shade 130
- Looks identical
- Light medium · Neutral undertone
$17.99
2W0 Warm Vanilla
Estée Lauder Double Wear Stay-in-Place Foundation, shade 2W0 Warm Vanilla
- Looks identical
- Light medium · Warm · yellow undertone
$52
06: Soft Beige
NYX Professional Makeup Bare With Me Blur Tint Foundation, shade 06: Soft Beige
- Looks identical
- Light medium · Warm undertone
$14

NW25
MAC Cosmetics Studio Fix Powder Plus Foundation, shade NW25
- Looks identical
- Light medium · Cool · rosy undertone
$39
Tan/Deep
Doll 10 Peptide Bounce Flexible Foundation, shade Tan/Deep
- Looks identical
- Medium light · Warm · golden undertone
$44

Medium Cool
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation, shade Medium Cool
- Very close colour
- Light medium · Cool · pink undertone
$39
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
e.l.f. Cosmetics Hydrating Camo Concealer in Tan Walnut, against Maybelline Fit Me Natural Finish Concealer in 035 Deep. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To e.l.f. Cosmetics Hydrating Camo Concealer in Tan Walnut.
Same or better
- $2.99 less
- Satin finish instead of natural
- Claims long-wearing
- Claims not settling into lines
- Both claim a lightweight feel
Different
- Small colour difference on the swatch
- Not marketed for sensitive skin
Ingredients (information only, not scored)
5 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
Where to buy Tan Walnut
Your shade $10.99 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.