Fit Me Natural Finish Concealer 045 Tan dupes and alternatives Maybelline
Medium tan
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Formulation
- Liquid1
- Cream0
- Serum0
Skin type
- Dry1
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 32 matches
Only showing matches with full coverage, with a matte finish, without talc.
- 1 match has no coverage listed and is not shown.
Closest shade matchClosest overall alternative: MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NW35
The equivalent shade and the most similar concealer overall.
045 TanChange shade

- Overall match
- 69out of 100
- Shade (Shade match)
- 89
- Finish (Finish & visual result)
- 51
- Wear (Wear & performance)
- 51
- Skin (Skin suitability)
- 0
- Shade match
- 89out of 100
- Colour
- 95
- Depth
- 97
- Undertone
- 70
Your shade $10.99 at Ulta Beauty
Where to buy NW35
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Looking for a foundation in your shade?
The closest shade to Maybelline Fit Me Natural Finish Concealer 045 Tan (Medium tan) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
Cappuccino 340
Maybelline Fit Me Matte + Poreless Foundation, shade Cappuccino 340
- Looks identical
- Tan · Neutral undertone
$11.99
Closest foundations

P7
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation, shade P7
- Looks identical
- Medium tan · Warm · peach undertone
$52
Burkina - Tan 3
Juvia's Place I am Magic Powder Foundation, shade Burkina - Tan 3
- Looks identical
- Medium tan · Neutral undertone
$20
Medium Deep 46 Warm
bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20, shade Medium Deep 46 Warm
- Looks identical
- Medium tan · Warm · golden undertone
$45

38P Tan
Sephora Collection Best Skin Ever Matte Powder Foundation, shade 38P Tan
- Looks identical
- Tan · Cool · pink undertone
$24

Medium 180 W
m.ph by Mary Phillips Le Skin Weightless Serum Foundation, shade Medium 180 W
- Looks identical
- Medium tan · Warm undertone
$49

CARACAS
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW35, against Maybelline Fit Me Natural Finish Concealer in 045 Tan. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW35.
Same or better
- Near-identical swatch colour
- Claims a blurring effect
- Claims 36-hour wear
- Claims transfer resistance
- Claims not settling into lines
- Both claim a lightweight feel
Different
- Matte finish instead of natural
- Not marketed for sensitive skin
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.
Where to buy NW35
Your shade $10.99 at Ulta Beauty
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.