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Fit Me Natural Finish Concealer 050 Café dupes and alternatives Maybelline

Tan

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with medium coverage, in liquid form, vegan.

  • 2 matches have no coverage listed and are not shown.
  • 2 matches have no formulation listed and are not shown.
  • 22 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer 32 Medium Golden

The equivalent shade and the most similar concealer overall.

Your shade
Maybelline
050 CaféChange shade
Depth and undertone: Tan
Finish and coverage: Natural finish
The match
Haus Labs
32 Medium Golden
Depth and undertone: Tan · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
70out of 100
Shade (Shade match)
73
Finish (Finish & visual result)
82
Wear (Wear & performance)
60
Skin (Skin suitability)
0
Shade match
73out of 100
Colour
69
Depth
95
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Costs $21.01 more

Your shade $10.99 at Ulta Beauty

Looking for a foundation in your shade?

The closest shade to Maybelline Fit Me Natural Finish Concealer 050 Café (Tan) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Matte + Poreless Foundation

    Coconut 355

    Maybelline Fit Me Matte + Poreless Foundation, shade Coconut 355

    • Looks identical
    • Tan · Neutral undertone

    $11.99

Closest foundations

  1. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    4Y60 - Warm Almond

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 4Y60 - Warm Almond

    • Looks identical
    • Tan · Warm · golden undertone

    $49

  2. Hourglass Veil Hydrating Skin Tint Foundation

    14

    Hourglass Veil Hydrating Skin Tint Foundation, shade 14

    • Looks identical
    • Tan · Neutral · neutral golden undertone

    $49

  3. Tarte Timeless Hydrating Foundation

    49W Tan-Deep Warm

    Tarte Timeless Hydrating Foundation, shade 49W Tan-Deep Warm

    • Looks identical
    • Tan · Warm undertone

    $42

  4. R.E.M. Beauty Sweetener Foundation

    tan 8 c

    R.E.M. Beauty Sweetener Foundation, shade tan 8 c

    • Looks identical
    • Tan · Cool undertone

    $35

  5. NARS Pure Radiant Tinted Moisturizer SPF 30

    Havana

    NARS Pure Radiant Tinted Moisturizer SPF 30, shade Havana

    • Looks identical
    • Tan · Warm undertone

    $50

  6. Haus Labs Triclone Skin Tech Medium Coverage Foundation

    440 Medium Deep

    Haus Labs Triclone Skin Tech Medium Coverage Foundation, shade 440 Medium Deep

    • Looks identical
    • Tan · Cool undertone

    $52

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 32 Medium Golden, against Maybelline Fit Me Natural Finish Concealer in 050 Café. Every attribute compared, with its share of the score.

ComparedYour shade050 CaféClosest match32 Medium GoldenScore
Shade match55% of overall73
Colour69#b7744d#a47553Slight colour differenceColour difference 5.0 (0 is identical)
Depth95TanTanSameDepth difference: 2.8
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone70UnknownWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared82
Finish100NaturalNaturalSameSame natural finish
Coveragenot comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0SensitiveNormal, dry, oilyMarketed for different skin types
Overall match 70/100Shade match 73/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 32 Medium Golden.

Same or better

  • Same natural finish
  • Claims a blurring effect
  • Claims long-wearing
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy 32 Medium Golden

Best price
$32SephoraSephora
Costs $21.01 more

Your shade $10.99 at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.