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Fit Me Dewy + Smooth Foundation 125 Nude Beige dupes and alternatives Maybelline

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, without coconut oil.

  • 7 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Snow

The equivalent shade: scored on colour, depth and undertone only.

The match
Too Faced
Snow
Depth and undertone: Light · Neutral
Finish and coverage: Natural · Medium coverage
Shade match
97out of 100
Colour
95
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$49SephoraSephora
Costs $39.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative: Nudestix Tinted Cover Foundation Nude 2.5

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Nudestix
Nude 2.5
Depth and undertone: Light · Neutral · neutral golden
Finish and coverage: Natural · Light coverage
Overall match
88out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
76
Wear (Wear & performance)
100
Skin (Skin suitability)
87
Match price
$40Ulta BeautyUlta Beauty
Costs $30.88 more

Your shade $9.12 at Walmart · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $44SephoraSephoraCosts $34.88 more

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for dry skin

    Score details
    Shade match
    95
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for dry skin

    Retailer shade note: light medium

    Medium confidence· Digital match

    View match
  2. #4 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NP 6
    Shade match 85
    $51.50Ulta BeautyUlta Beauty(product price)Costs $42.38 more

    Matches: Very close colourSame light coverageClaims a skin-like finish

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo SPF

    Score details
    Shade match
    85
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No SPF

    Retailer shade note: Pink

    Medium confidence· Digital match

    View match
  3. #5 · IT Cosmetics

    CC+ Nude Glow Lightweight Foundation + Glow Serum

    Neutral Medium
    Shade match 94
    $39SephoraSephoraCosts $29.88 more

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Medium rather than light coverageNot marketed for normal skinContains listed fragrance

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    40

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for normal skin · Contains listed fragrance

    Retailer shade note: medium complexion with neutral peach undertone

    Medium confidence· Digital match

    View match
  4. Shade match 91
    $39SephoraSephoraCosts $29.88 more

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: Medium rather than light coverageNot marketed for normal skinContains listed fragrance

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for normal skin · Contains listed fragrance

    Retailer shade note: tan complexion with neutral peach undertone

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $52SephoraSephoraCosts $42.88 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than light coverageContains drying alcohol

    Score details
    Shade match
    95
    Finish & visual result
    55
    Wear & performance
    60
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · Contains drying alcohol · No SPF

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 95
    $52SephoraSephoraCosts $42.88 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than light coverageContains drying alcohol

    Score details
    Shade match
    95
    Finish & visual result
    55
    Wear & performance
    60
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · Contains drying alcohol · No SPF

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $39SephoraSephoraCosts $29.88 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than light coverageNot marketed for normal skin

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than light coverage · Not marketed for normal skin · Contains listed fragrance

    Retailer shade note: medium with cool pink undertones

    Medium confidence· Digital match

    View match
  8. Shade match 94
    $48SephoraSephoraCosts $38.88 more

    Matches: Very close colourSame neutral undertoneClaims long-wearing

    Differences: Natural rather than radiant finishMedium rather than light coverageNo SPF

    Score details
    Shade match
    94
    Finish & visual result
    58
    Wear & performance
    55
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: fair with neutral undertone

    Medium confidence· Digital match

    View match
  9. Shade match 85
    $60SephoraSephoraCosts $50.88 more

    Matches: Very close colourSame radiant finishClaims 12-hour wear

    Differences: Slightly cooler undertoneMedium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    85
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than light coverage · Does not claim a lightweight feel

    Retailer shade note: very fair, cool pink

    Medium confidence· Digital match

    View match
  10. Shade match 87
    $49Ulta BeautyUlta BeautyCosts $39.88 more

    Matches: Very close colourSame light coverageClaims 12-hour wear

    Differences: Slightly cooler undertoneNatural rather than radiant finishNot marketed for normal skin

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    40

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Not marketed for normal skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation 125 Nude Beige (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    025 Medium

    Maybelline Fit Me Natural Finish Concealer, shade 025 Medium

    • Very close colour
    • Fair

    $10.99

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    N6.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade N6.5

    • Very close colour
    • Fair · Neutral undertone

    $16.99

  2. CoverGirl TruBlend Undercover Concealer

    Buff Beige

    CoverGirl TruBlend Undercover Concealer, shade Buff Beige

    • Very close colour
    • Light · Neutral undertone

    $12.99

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    1N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 1N1

    • Looks identical
    • Light · Neutral · neutral pink undertone

    $34

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Willow 2.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Willow 2.3

    • Very close colour
    • Light · Neutral undertone

    $39

  5. NARS Radiant Creamy Concealer

    Tiramisu

    NARS Radiant Creamy Concealer, shade Tiramisu

    • Very close colour
    • Fair · Neutral undertone

    $36

  6. Rare Beauty Liquid Touch Brightening Concealer

    130N

    Rare Beauty Liquid Touch Brightening Concealer, shade 130N

    • Very close colour
    • Light · Neutral undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Snow, against Maybelline Fit Me Dewy + Smooth Foundation in 125 Nude Beige. Every attribute compared, with its share of the score.

ComparedYour shade125 Nude BeigeClosest shade matchSnowScore
Shade match55% of overall97
Colour95#eabda6#e8bca2Looks identicalColour difference 1.4 (0 is identical)
Depth99LightLightSameDepth difference: 0.8
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60LightMediumSome differenceMedium coverage rather than light
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Dry, normalNormal, dryBoth marketed for dry/​normal skin
Overall match 78/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Snow.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Claims a skin-like finish
  • Claims long-wearing
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims colour stability

Different

  • Natural finish instead of radiant
  • Medium rather than light coverage
  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Nudestix Tinted Cover Foundation in Nude 2.5, against Maybelline Fit Me Dewy + Smooth Foundation in 125 Nude Beige. Every attribute compared, with its share of the score.

ComparedYour shade125 Nude BeigeClosest overall alternativeNude 2.5Score
Shade match55% of overall89
Colour89#eabda6#e3bcabVery close colourColour difference 2.4 (0 is identical)
Depth98LightLightSameDepth difference: 1.2
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone85NeutralNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100LightLightSameSame light coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall87
Skin type87Dry, normalNormal, dry, oilyBoth marketed for dry/​normal skin
Overall match 88/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Nudestix Tinted Cover Foundation in Nude 2.5.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same light coverage
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Snow

Best price
$49SephoraSephora
Costs $39.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative

Nudestix Tinted Cover Foundation Nude 2.5

Match price
$40Ulta BeautyUlta Beauty
Costs $30.88 more

Your shade $9.12 at Walmart · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.