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Fit Me Dewy + Smooth Foundation 130 Buff Beige dupes and alternatives Maybelline

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

  • Light0
  • Light to medium0
  • Medium1
  • Full0
  • Buildable0

Finish

Skin type

  • Dry1
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches in serum form, without talc.

  • 8 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Doll 10 Doll Skin Genius Serum Skin Tint Fair/Light

The equivalent shade and the most similar foundation overall.

The match
Doll 10
Fair/Light
Depth and undertone: Light · Neutral · balanced
Finish and coverage: Natural · Medium coverage
Overall match
78out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
52
Wear (Wear & performance)
66
Skin (Skin suitability)
50
Shade match
96out of 100
Colour
94
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$46Ulta BeautyUlta Beauty
Costs $37.02 more

Your shade $8.98 at Walmart

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation 130 Buff Beige (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    025 Medium

    Maybelline Fit Me Natural Finish Concealer, shade 025 Medium

    • Very close colour
    • Fair

    $10.99

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Buff Beige

    CoverGirl TruBlend Undercover Concealer, shade Buff Beige

    • Looks identical
    • Light · Neutral undertone

    $12.99

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Vanilla

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Vanilla

    • Looks identical
    • Light · Neutral undertone

    $12

  3. L'Oréal Paris True Match Radiant Serum Concealer

    N6.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade N6.5

    • Very close colour
    • Fair · Neutral undertone

    $16.99

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    1N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 1N1

    • Looks identical
    • Light · Neutral · neutral pink undertone

    $34

  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Willow 2.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Willow 2.3

    • Very close colour
    • Light · Neutral undertone

    $39

  6. NARS Radiant Creamy Concealer

    Tiramisu

    NARS Radiant Creamy Concealer, shade Tiramisu

    • Very close colour
    • Fair · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Doll 10 Doll Skin Genius Serum Skin Tint in Fair/Light, against Maybelline Fit Me Dewy + Smooth Foundation in 130 Buff Beige. Every attribute compared, with its share of the score.

ComparedYour shade130 Buff BeigeClosest matchFair/LightScore
Shade match55% of overall96
Colour94#ecb99f#ebbda3Very close colourColour difference 1.6 (0 is identical)
Depth98LightLightSameDepth difference: 1.3
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100NeutralNeutral · balancedClosefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60LightMediumSome differenceMedium coverage rather than light
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared66
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, normalDryBoth marketed for dry skin
Overall match 78/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Doll 10 Doll Skin Genius Serum Skin Tint in Fair/Light.

Same or better

  • Very close colour
  • Same neutral undertone
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • Medium rather than light coverage
  • Not marketed for normal skin
  • No SPF

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapBoth water-based; silicone high vs high

Where to buy Fair/Light

Best price
$46Ulta BeautyUlta Beauty
Costs $37.02 more

Your shade $8.98 at Walmart

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.