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Fit Me Dewy + Smooth Foundation 210 Sandy Beige dupes and alternatives Maybelline

Medium light · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with buildable coverage, without talc.

  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Clinique Daily Calm Makeup Balm Foundation Light

The equivalent shade: scored on colour, depth and undertone only.

The match
Clinique
Light
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Natural · Buildable coverage
Shade match
98out of 100
Colour
96
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$49Ulta BeautyUlta Beauty
Costs $39.88 more

Your shade $9.12 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid 120

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Maybelline
120
Depth and undertone: Light medium · Neutral
Finish and coverage: Radiant · Buildable coverage
Overall match
84out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
91
Wear (Wear & performance)
40
Skin (Skin suitability)
76
Match price
$15.99Ulta BeautyUlta Beauty
Costs $6.87 more

Your shade $9.12 at Walmart · product price; shade not separately priced · lowest price $10.92 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $15.99Ulta BeautyUlta Beauty(product price)Costs $6.87 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same radiant finish

    Differences: Buildable rather than light coverageDoes not claim a lightweight feelNo SPF

    Score details
    Shade match
    94
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    76

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Buildable rather than light coverage · Does not claim a lightweight feel · No SPF

    Retailer shade note: light-medium with warm undertones

    Medium confidence· Digital match

    View match
  2. #4 · Dior

    Forever Skin Glow Foundation

    4N Neutral
    Shade match 93
    $60SephoraSephoraCosts $50.88 more

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Buildable rather than light coverageDoes not claim a lightweight feelContains listed fragrance

    Score details
    Shade match
    93
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    76

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Buildable rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Butter Pecan 330N
    Shade match 93
    $37SephoraSephoraCosts $27.88 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishBuildable rather than light coverageNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    62
    Wear & performance
    60
    Skin suitability
    87

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Natural rather than radiant finish · Buildable rather than light coverage · No SPF

    Retailer shade note: Medium skin with a neutral undertone

    Medium confidence· Digital match

    View match
  4. Shade match 94
    $58SephoraSephoraCosts $48.88 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishBuildable rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    62
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Buildable rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · No SPF

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation 210 Sandy Beige (Medium light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    040 Caramel

    Maybelline Fit Me Natural Finish Concealer, shade 040 Caramel

    • Very close colour
    • Medium light

    $10.99

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.2 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.2 N

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $32

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Looks identical
    • Medium light · Warm · peach undertone

    $30

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    130

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 130

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $12.99

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    2N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 2N1

    • Very close colour
    • Medium light · Neutral undertone

    $34

  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Graham Cracker 4.1 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Graham Cracker 4.1 Golden

    • Very close colour
    • Light medium · Warm · golden undertone

    $31

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Warm Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Warm Beige

    • Very close colour
    • Medium light · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Clinique Daily Calm Makeup Balm Foundation in Light, against Maybelline Fit Me Dewy + Smooth Foundation in 210 Sandy Beige. Every attribute compared, with its share of the score.

ComparedYour shade210 Sandy BeigeClosest shade matchLightScore
Shade match55% of overall98
Colour96#e2a47c#e5a579Looks identicalColour difference 1.1 (0 is identical)
Depth99Medium lightLight mediumCloseDepth difference: 0.7
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80LightBuildableCloseBuildable coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared70
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 84/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Daily Calm Makeup Balm Foundation in Light.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Buildable rather than light coverage
  • Claims a blurring effect
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 120, against Maybelline Fit Me Dewy + Smooth Foundation in 210 Sandy Beige. Every attribute compared, with its share of the score.

ComparedYour shade210 Sandy BeigeClosest overall alternative120Score
Shade match55% of overall94
Colour97#e2a47c#e3a580Looks identicalColour difference 1.0 (0 is identical)
Depth99Medium lightLight mediumCloseDepth difference: 0.6
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100RadiantRadiantSameSame radiant finish
Coverage80LightBuildableCloseBuildable coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 84/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 120.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same radiant finish
  • Buildable rather than light coverage
  • Claims long-wearing
  • Claims not settling into lines

Different

  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 28%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Clinique Daily Calm Makeup Balm Foundation Light

Best price
$49Ulta BeautyUlta Beauty
Costs $39.88 more

Your shade $9.12 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid 120

Match price
$15.99Ulta BeautyUlta Beauty
Costs $6.87 more

Your shade $9.12 at Walmart · product price; shade not separately priced · lowest price $10.92 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.