Fit Me Dewy + Smooth Foundation Light Beige dupes and alternatives Maybelline
Fair · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches made for sensitive skin, in liquid form, without talc or silicones.
- 8 matches have no formulation listed and are not shown.
- 1 match has no skin type listed and is not shown.
Closest shade match: Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 1W1 Cashmere
The equivalent shade: scored on colour, depth and undertone only.
Light BeigeChange shade
- Light Beigecurrent shade
- Warm Nude
- Soft Tan
- Pure Beige
- Classic Beige
- Sun Beige
- Warm Honey
- Toffee
- Java
- 125 Nude Beige
- 130 Buff Beige
- 210 Sandy Beige
- 225 Medium Buff
- 220 Natural Beige
- 230 Natural Buff
- 315 Soft Honey
- 110 Porcelain
- 115 Ivory
- 355 Coconut
- 120 Classic Ivory
- 240 Golden Beige
- 360 Mocha
- 105 Fair Ivory
- 102 Fair Porcelain

- Shade match
- 98out of 100
- Colour
- 98
- Depth
- 99
- Undertone
- 100
Your shade $11.99 at Ulta Beauty · product price; shade not separately priced
Where to buy 1W1 Cashmere
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Tower 28 Beauty SunnyDays Skin Tint 18 Montana
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Light BeigeChange shade
- Light Beigecurrent shade
- Warm Nude
- Soft Tan
- Pure Beige
- Classic Beige
- Sun Beige
- Warm Honey
- Toffee
- Java
- 125 Nude Beige
- 130 Buff Beige
- 210 Sandy Beige
- 225 Medium Buff
- 220 Natural Beige
- 230 Natural Buff
- 315 Soft Honey
- 110 Porcelain
- 115 Ivory
- 355 Coconut
- 120 Classic Ivory
- 240 Golden Beige
- 360 Mocha
- 105 Fair Ivory
- 102 Fair Porcelain

- Overall match
- 85out of 100
- Shade (Shade match)
- 97
- Finish (Finish & visual result)
- 68
- Wear (Wear & performance)
- 70
- Skin (Skin suitability)
- 87
Your shade $11.99 at Ulta Beauty
Where to buy 18 Montana
Tower 28 Beauty SunnyDays Skin Tint
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Maybelline Fit Me Dewy + Smooth Foundation Light Beige (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
020 Sand
Closest concealers

Macadamia

5.4
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.4
- Looks identical
- Fair · Warm · peach undertone
$42
Shortbread
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Shortbread
- Looks identical
- Fair · Warm · golden undertone
$36

190
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 190
- Looks identical
- Fair · Warm undertone
$30

Medium 2
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 2
- Very close colour
- Fair · Warm · peach undertone
$22

1Y18
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1Y18
- Very close colour
- Fair · Warm · golden undertone
$35
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1W1 Cashmere, against Maybelline Fit Me Dewy + Smooth Foundation in Light Beige. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1W1 Cashmere.
Same or better
- Near-identical swatch colour
- Same warm undertone
- Claims a blurring effect
- Claims 12-hour wear
- Claims not settling into lines
- Claims colour stability
- Both claim a lightweight feel
Different
- Natural finish instead of radiant
- Medium rather than light coverage
- No SPF
Ingredients (information only, not scored)
3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Tower 28 Beauty SunnyDays Skin Tint in 18 Montana, against Maybelline Fit Me Dewy + Smooth Foundation in Light Beige. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Tower 28 Beauty SunnyDays Skin Tint in 18 Montana.
Same or better
- Near-identical swatch colour
- Same warm undertone
- Same light coverage
- Claims a skin-like finish
- Claims colour stability
- Both claim a lightweight feel
- SPF 30 instead of SPF 18
Different
- Natural finish instead of radiant
Ingredients (information only, not scored)
4 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 1W1 Cashmere
Your shade $11.99 at Ulta Beauty · product price; shade not separately priced
Closest overall alternative
Tower 28 Beauty SunnyDays Skin Tint 18 Montana
Your shade $11.99 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.