Beautler.Your beauty butler

Fit Me Dewy + Smooth Foundation Warm Nude dupes and alternatives Maybelline

Fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 1W1 Cashmere

The equivalent shade: scored on colour, depth and undertone only.

The match
Laura Mercier
1W1 Cashmere
Depth and undertone: Fair · Warm
Finish and coverage: Natural · Medium coverage
Shade match
95out of 100
Colour
91
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$54Ulta BeautyUlta Beauty
Costs $42.01 more

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Kryolan Professional Makeup Natural Fluid Foundation NO 6

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Kryolan Professional Makeup
NO 6
Depth and undertone: Light · Neutral
Finish and coverage: Natural · Light coverage
Overall match
84out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
68
Wear (Wear & performance)
100
Skin (Skin suitability)
76
Best price
$51.50Ulta BeautyUlta Beauty
Costs $39.51 more

Your shade $11.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $39.50SephoraSephoraCosts $27.51 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    94
    Finish & visual result
    62
    Wear & performance
    66
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage

    Retailer shade note: very light warm skin with yellow undertones

    Medium confidence· Digital match

    View match
  2. #4 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Light Cool
    Shade match 92
    $42Ulta BeautyUlta Beauty(product price)Costs $30.01 more

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: Full rather than light coverageNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    72
    Wear & performance
    51
    Skin suitability
    76

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Full rather than light coverage · No SPF

    Retailer shade note: light beige with pinky- peach undertone for light skin

    Medium confidence· Digital match

    View match
  3. Shade match 94
    $22Ulta BeautyUlta Beauty(product price)Costs $10.01 more

    Matches: Very close colourSame warm undertone

    Differences: Natural rather than radiant finishBuildable rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than radiant finish · Buildable rather than light coverage · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  4. Shade match 88
    $39.50SephoraSephoraCosts $27.51 more

    Matches: Near-identical swatch colourClaims a blurring effectClaims not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    88
    Finish & visual result
    62
    Wear & performance
    66
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than light coverage

    Retailer shade note: very light neutral skin with subtle yellow undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation Warm Nude (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Very close colour
    • Fair

    $10.99

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 2

    • Looks identical
    • Fair · Warm · peach undertone

    $22

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC15

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC15

    • Looks identical
    • Light · Warm · golden undertone

    $30

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1Y18

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1Y18

    • Looks identical
    • Fair · Warm · golden undertone

    $35

  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Beige

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Beige

    • Very close colour
    • Light · Warm · golden undertone

    $8

  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    122

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 122

    • Very close colour
    • Light · Warm undertone

    $12.99

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Shortbread

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Shortbread

    • Very close colour
    • Fair · Warm · golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1W1 Cashmere, against Maybelline Fit Me Dewy + Smooth Foundation in Warm Nude. Every attribute compared, with its share of the score.

ComparedYour shadeWarm NudeClosest shade match1W1 CashmereScore
Shade match55% of overall95
Colour91#f8c493#f6c69dVery close colourColour difference 2.1 (0 is identical)
Depth99FairFairSameDepth difference: 0.7
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared55
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60LightMediumSome differenceMedium coverage rather than light
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 77/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1W1 Cashmere.

Same or better

  • Very close colour
  • Same warm undertone
  • Claims a blurring effect
  • Claims 12-hour wear
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • Medium rather than light coverage
  • No SPF

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapWater-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

Kryolan Professional Makeup Natural Fluid Foundation in NO 6, against Maybelline Fit Me Dewy + Smooth Foundation in Warm Nude. Every attribute compared, with its share of the score.

ComparedYour shadeWarm NudeClosest overall alternativeNO 6Score
Shade match55% of overall88
Colour95#f8c493#f2bf8dLooks identicalColour difference 1.4 (0 is identical)
Depth96FairLightCloseDepth difference: 2.7
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone65WarmNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100LightLightSameSame light coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 84/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kryolan Professional Makeup Natural Fluid Foundation in NO 6.

Same or better

  • Near-identical swatch colour
  • Same light coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel

Different

  • Neutral rather than warm undertone
  • Natural finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapBoth water-based; silicone high vs none

Where to buy

Closest shade match

Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 1W1 Cashmere

Match price
$54Ulta BeautyUlta Beauty
Costs $42.01 more

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Kryolan Professional Makeup Natural Fluid Foundation NO 6

Best price
$51.50Ulta BeautyUlta Beauty
Costs $39.51 more

Your shade $11.99 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.