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Fit Me Matte + Poreless Foundation Deep Golden 368 dupes and alternatives Maybelline

Deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form, without silicones.

  • 10 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: RMS Beauty ReEvolve Natural Finish Foundation 111

The equivalent shade and the most similar foundation overall.

Overall match
81out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
70
Wear (Wear & performance)
80
Skin (Skin suitability)
76
Shade match
87out of 100
Colour
93
Depth
100
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$59Ulta BeautyUlta Beauty
Costs $47.01 more

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Matte + Poreless Foundation Deep Golden 368 (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    Dark Coffee

    Maybelline Fit Me Natural Finish Concealer, shade Dark Coffee

    • Close colour
    • Deep · Neutral undertone

    $10.99

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 10 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 10 W

    • Looks identical
    • Deep · Warm · golden undertone

    $32

  2. Tarte Shape Tape Full Coverage Matte Concealer

    54H deep honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 54H deep honey

    • Very close colour
    • Deep · Warm · peach undertone

    $32

  3. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    43 Medium Deep Golden

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 43 Medium Deep Golden

    • Very close colour
    • Deep · Warm · golden undertone

    $32

  4. Rare Beauty Liquid Touch Brightening Concealer

    520W

    Rare Beauty Liquid Touch Brightening Concealer, shade 520W

    • Close colour
    • Deep · Warm · golden undertone

    $24

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW50

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW50

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $30

  6. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Close colour
    • Deep · Warm undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

RMS Beauty ReEvolve Natural Finish Foundation in 111, against Maybelline Fit Me Matte + Poreless Foundation in Deep Golden 368. Every attribute compared, with its share of the score.

ComparedYour shadeDeep Golden 368Closest match111Score
Shade match55% of overall87
Colour93#855134#8a4f2eVery close colourColour difference 1.9 (0 is identical)
Depth100DeepDeepSameDepth difference: 0.1
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone65Warm · goldenNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared80
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall76
Skin type76Normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​oily skin
Overall match 81/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To RMS Beauty ReEvolve Natural Finish Foundation in 111.

Same or better

  • Very close colour
  • Same medium coverage
  • Claims a blurring effect
  • Both claim 12-hour wear
  • No drying alcohol listed

Different

  • Neutral rather than warm undertone
  • Natural finish instead of matte
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy 111

Match price
$59Ulta BeautyUlta Beauty
Costs $47.01 more

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.