Fair · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
11 of 31 matches
Only showing matches made for dry skin, without talc or alcohol denat.
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $11.99 at Ulta Beauty · lowest price $13.62 at Walmart
L'Oréal Paris True Match Hyaluron Tinted Balm Foundation
Every store that sells this shade · prices as last checked
Walmart$13.62View at Walmart
Target$14.99View at TargetUlta Beauty$17.99View at Ulta Beauty
CVS$17.99View at CVSThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $11.99 at Ulta Beauty · product price; shade not separately priced
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $4.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same matte finish
Differences: No long-wear claim
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: No long-wear claim
Medium confidence· Digital match
Ulta Beauty Collection Velvet Veil Minerals Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautyUlta BeautyCosts $9.01 moreMatches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish
Differences: Natural rather than matte finishBuildable rather than medium coverage
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · Buildable rather than medium coverage
Medium confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$21 · out of stockView at Ulta BeautyTarget$30View at Target
SephoraCosts $24.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same medium coverage
Differences: Not marketed for normal skin
Looks identical · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Not marketed for normal skin
Retailer shade note: light - warm
Medium confidence· Digital match
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty(product price)Costs $27.51 moreMatches: Very close colourSame neutral undertoneSame matte finish
Differences: Buildable rather than medium coverageNo long-wear claim
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than medium coverage · No long-wear claim
Retailer shade note: for very light neutral skin with a subtle yellow hue
Medium confidence· Digital match
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta Beauty
Macy's$39.50View at Macy'sSephoraCosts $37.01 moreMatches: Near-identical swatch colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNot marketed for oily skinContains listed fragrance
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than matte finish · Not marketed for oily skin · Contains listed fragrance
Retailer shade note: for fair to light skin with neutral undertones
Medium confidence· Digital match
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $36.01 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNot marketed for oily skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than matte finish · Not marketed for oily skin
Retailer shade note: medium with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $20.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage
Differences: Natural rather than matte finishNot marketed for normal/oily skinContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than matte finish · Not marketed for normal/oily skin · Contains listed fragrance
Retailer shade note: warm light nude
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $36.01 moreMatches: Near-identical swatch colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNot marketed for oily skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Natural rather than matte finish · Not marketed for oily skin
Retailer shade note: light beige with neutral undertones
Medium confidence· Digital match
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $48.01 moreMatches: Near-identical swatch colourSame neutral undertoneSame matte finish
Differences: Buildable rather than medium coverageDoes not claim a lightweight feelNot marketed for normal skin
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Buildable rather than medium coverage · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance
Retailer shade note: fair skin with neutral tones
Medium confidence· Digital match
Dior Forever Skin Wear Blurring Natural Matte Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyThe closest shade to Maybelline Fit Me Matte + Poreless Foundation Nude Beige 125 (Fair · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
025 Medium
Light Ivory
$8
1N0
$34
240
$30
Fair Warm
$8
Tiramisu
120
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Very Light, against Maybelline Fit Me Matte + Poreless Foundation in Nude Beige 125. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Very Light.
3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Revolution Beauty Superfix Blur Longwear Foundation in F0.3W, against Maybelline Fit Me Matte + Poreless Foundation in Nude Beige 125. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Revolution Beauty Superfix Blur Longwear Foundation in F0.3W.
9 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Very Light
Ulta BeautyYour shade $11.99 at Ulta Beauty · lowest price $13.62 at Walmart
Revolution Beauty Superfix Blur Longwear Foundation F0.3W
Ulta BeautyYour shade $11.99 at Ulta Beauty · product price; shade not separately priced
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
