Fit Me Matte + Poreless Foundation Soft Sand 124 dupes and alternatives Maybelline
Fair · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
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1 of 30 matches
Only showing matches with buildable coverage, without talc or silicones.
- 1 match has no ingredient list listed and is not shown.
Closest shade matchClosest overall alternative: Tarte Timeless Hydrating Foundation 22N Light Neutral
The equivalent shade and the most similar foundation overall.
Soft Sand 124Change shade
- Fair Porcelain 102
- Fair Ivory 105
- Porcelain 110
- Natural Ivory 112
- Ivory 115
- Light Beige 118
- Classic Ivory 120
- Creamy Beige 122
- Soft Sand 124current shade
- Nude Beige 125
- Warm Nude 128
- Buff Beige 130
- Natural Beige 220
- True Beige 222
- Soft Tan 228
- Natural Buff 230
- Pure Beige 235
- Rich Tan 238
- Light Honey 242
- Classic Beige 245
- Sun Beige 310
- Golden 312
- Natural Tan 320
- Warm Honey 322
- Toffee 330
- Golden Caramel 332
- Warm Sun 334
- Classic Tan 335
- Spicy Brown 338
- Cappuccino 340
- Coconut 355
- Warm Coconut 356
- Latte 358
- Mocha 360
- Truffle 362
- Nutmeg 365
- Deep Golden 368
- Deep Bronze 370
- Java 375
- Espresso 380
- Overall match
- 88out of 100
- Shade (Shade match)
- 94
- Finish (Finish & visual result)
- 70
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 76
- Shade match
- 94out of 100
- Colour
- 96
- Depth
- 100
- Undertone
- 85
Ulta BeautyYour shade $11.99 at Ulta Beauty · product price; shade not separately priced
Where to buy 22N Light Neutral
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyLooking for a concealer in your shade?
The closest shade to Maybelline Fit Me Matte + Poreless Foundation Soft Sand 124 (Fair · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
015 Light
Closest concealers
120
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 120
- Looks identical
- Fair · Neutral · neutral golden undertone
$12.99
190
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 190
- Looks identical
- Fair · Warm undertone
$30
2WP Warm Peach
Dior Forever Skin Correct Full-Coverage Concealer, shade 2WP Warm Peach
- Very close colour
- Fair · Warm · peach undertone
$42
Light Ivory
e.l.f. Cosmetics 16HR Camo Concealer, shade Light Ivory
- Very close colour
- Light · Neutral · neutral golden undertone
$8
2 Fair
Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 2 Fair
- Very close colour
- Fair · Neutral undertone
$36
4.5 Fair-Medium
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 4.5 Fair-Medium
- Very close colour
- Fair · Neutral · neutral golden undertone
$36
View at Sephora
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Tarte Timeless Hydrating Foundation in 22N Light Neutral, against Maybelline Fit Me Matte + Poreless Foundation in Soft Sand 124. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Tarte Timeless Hydrating Foundation in 22N Light Neutral.
Same or better
- Near-identical swatch colour
- Same neutral undertone
- Buildable rather than medium coverage
- Claims a blurring effect
- Both claim 12-hour wear
- Both claim a lightweight feel
- No drying alcohol listed
Different
- Natural finish instead of matte
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.
Where to buy 22N Light Neutral
Ulta BeautyYour shade $11.99 at Ulta Beauty · product price; shade not separately priced
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.