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Fit Me Matte + Poreless Foundation Spicy Brown 338 dupes and alternatives Maybelline

Medium tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: L'Oréal Paris Age Perfect Radiant Serum Foundation Toffee

The equivalent shade: scored on colour, depth and undertone only.

Shade match
97out of 100
Colour
95
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$14.97WalmartWalmart
Costs $2.98 more

Your shade $11.99 at Ulta Beauty

WalmartView at Walmart

Closest overall alternative: Ulta Beauty Collection Velvet Veil Minerals Powder Foundation Tan Deep Cool

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
82out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
100
Wear (Wear & performance)
60
Skin (Skin suitability)
76
Best price
$16Ulta BeautyUlta Beauty
Costs $4.01 more

Your shade $11.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · ILIA

    True Skin Serum Foundation

    Montserrat SF10
    Shade match 93
    $56SephoraSephoraCosts $44.01 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    93
    Finish & visual result
    68
    Wear & performance
    80
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: deep with red golden undertones

    Medium confidence· Digital match

    View match
  2. #4 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    31 Medium Deep Neutral
    Shade match 87
    $38SephoraSephoraCosts $26.01 more

    Matches: Same neutral undertoneSame matte finishSame medium coverage

    Differences: Slightly lighter

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    66
    Skin suitability
    80

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter

    Retailer shade note: neutral beige

    Medium confidence· Digital match

    View match
  3. #5 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    35 Medium Deep Cool
    Shade match 87
    $38SephoraSephoraCosts $26.01 more

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly cooler undertone

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    66
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: cool rose

    Medium confidence· Digital match

    View match
  4. Shade match 89
    $54SephoraSephoraCosts $42.01 more

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Slightly cooler undertoneNatural rather than matte finish

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    74
    Skin suitability
    76

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Matte + Poreless Foundation Spicy Brown 338 (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    045 Tan

    Maybelline Fit Me Natural Finish Concealer, shade 045 Tan

    • Very close colour
    • Medium tan

    $10.99

Closest concealers

  1. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Caramel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Caramel

    • Very close colour
    • Medium tan · Neutral undertone

    $12

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW35

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW35

    • Very close colour
    • Medium tan · Warm · peach undertone

    $30

  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    440

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 440

    • Very close colour
    • Medium tan · Warm undertone

    $30

  4. L'Oréal Paris True Match Radiant Serum Concealer

    C8

    L'Oréal Paris True Match Radiant Serum Concealer, shade C8

    • Very close colour
    • Medium tan · Warm undertone

    $16.99

  5. Dior Forever Skin Correct Full-Coverage Concealer

    5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 5 Neutral

    • Close colour
    • Tan · Neutral undertone

    $42

  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Crumble 7.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Crumble 7.1 Neutral

    • Close colour
    • Medium tan · Neutral undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris Age Perfect Radiant Serum Foundation in Toffee, against Maybelline Fit Me Matte + Poreless Foundation in Spicy Brown 338. Every attribute compared, with its share of the score.

ComparedYour shadeSpicy Brown 338Closest shade matchToffeeScore
Shade match55% of overall97
Colour95#cb7b51#ce7e50Looks identicalColour difference 1.5 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.5
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared76
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0Normal, oilySensitiveMarketed for different skin types
Overall match 80/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Age Perfect Radiant Serum Foundation in Toffee.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same medium coverage
  • Claims not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 50

Different

  • Natural finish instead of matte
  • No long-wear claim
  • Not marketed for normal/oily skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Listed (alcohol denat.)
SPFNot listedSPF 50
OverlapWater-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Tan Deep Cool, against Maybelline Fit Me Matte + Poreless Foundation in Spicy Brown 338. Every attribute compared, with its share of the score.

ComparedYour shadeSpicy Brown 338Closest overall alternativeTan Deep CoolScore
Shade match55% of overall81
Colour83#cb7b51#c87b5cClose colourColour difference 3.2 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.3
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​oily skin
Overall match 82/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Tan Deep Cool.

Same or better

  • Same matte finish
  • Same medium coverage
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Small colour difference on the swatch
  • Slightly cooler undertone
  • No long-wear claim

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Where to buy

Closest shade match

L'Oréal Paris Age Perfect Radiant Serum Foundation Toffee

Best price
$14.97WalmartWalmart
Costs $2.98 more

Your shade $11.99 at Ulta Beauty

WalmartView at Walmart

Closest overall alternative

Ulta Beauty Collection Velvet Veil Minerals Powder Foundation Tan Deep Cool

Best price
$16Ulta BeautyUlta Beauty
Costs $4.01 more

Your shade $11.99 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.