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Instant Age Rewind Eraser Dark Circle Treatment Concealer 130 dupes and alternatives Maybelline

Medium light · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

  • Medium3
  • Medium to full0
  • Full0
  • Buildable0

Finish

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

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3 of 30

Only showing matches with medium coverage, in serum form.

  • 2 matches have no coverage listed and are not shown.
  • 2 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Medium Golden

The equivalent shade and the most similar concealer overall.

Your shade
Maybelline
130Change shade
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Radiant finish
The match
NYX Professional Makeup
Medium Golden
Depth and undertone: Medium · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
77out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
50
Wear (Wear & performance)
74
Skin (Skin suitability)
50
Shade match
92out of 100
Colour
94
Depth
97
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$12Ulta BeautyUlta Beauty
$0.99 less (8%)

Your shade $12.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Light Tan
    Shade match 80
    $12Ulta BeautyUlta Beauty(product price)$0.99 less (8%)

    Matches: Same neutral undertoneClaims a skin-like finishBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than radiant finish

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    74
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish

    Medium confidence· Digital match

    View match
  2. #3 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Tan
    Shade match 80
    $12Ulta BeautyUlta Beauty(product price)$0.99 less (8%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly lighterNatural rather than radiant finish

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    74
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 130 (Medium light · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Instant Age Rewind Eraser Treatment Foundation

    310

    Maybelline Instant Age Rewind Eraser Treatment Foundation, shade 310

    • Slight colour difference
    • Light medium · Neutral · neutral golden undertone

    $12.98

Closest foundations

  1. NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation

    14 True Beige

    NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation, shade 14 True Beige

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $9.03

  2. MAC Cosmetics Studio Radiance Skin Tint Stick

    MEDIUM 1

    MAC Cosmetics Studio Radiance Skin Tint Stick, shade MEDIUM 1

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $38

  3. Juvia's Place I am Magic Natural Radiance Foundation

    630 Capri

    Juvia's Place I am Magic Natural Radiance Foundation, shade 630 Capri

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $24

  4. Milani Conceal + Perfect 2-in-1 Foundation

    Rich Sand

    Milani Conceal + Perfect 2-in-1 Foundation, shade Rich Sand

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $11.97

  5. Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation

    WN 80 Tawnied Beige

    Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation, shade WN 80 Tawnied Beige

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $39

  6. ILIA True Skin Serum Foundation

    Aran SF.6.5

    ILIA True Skin Serum Foundation, shade Aran SF.6.5

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $56

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Medium Golden, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 130. Every attribute compared, with its share of the score.

ComparedYour shade130Closest matchMedium GoldenScore
Shade match55% of overall92
Colour94#d99c74#d7986cVery close colourColour difference 1.5 (0 is identical)
Depth97Medium lightMediumCloseDepth difference: 1.9
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared50
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coveragenot comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared74
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50SensitiveNot publishedSkin-type suitability not published for one product
Overall match 77/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Medium Golden.

Same or better

  • $0.99 less
  • Very close colour
  • Similar undertone (warm vs neutral)
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Natural finish instead of radiant

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate

Where to buy Medium Golden

Best price
$12Ulta BeautyUlta Beauty
$0.99 less (8%)

Your shade $12.99 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.