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Instant Age Rewind Eraser Dark Circle Treatment Concealer 143 dupes and alternatives Maybelline

Medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

  • Medium1
  • Medium to full0
  • Full0
  • Buildable0

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in serum form, without talc.

  • 2 matches have no coverage listed and are not shown.
  • 3 matches have no formulation listed and are not shown.

Closest shade match: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Medium Golden

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Maybelline
143Change shade
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Radiant finish
The match
NYX Professional Makeup
Medium Golden
Depth and undertone: Medium · Warm · golden
Finish and coverage: Natural · Medium coverage
Shade match
70out of 100
Colour
56
Depth
100
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$12Ulta BeautyUlta Beauty
$0.99 less (8%)

Your shade $12.99 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

Looking for a foundation in your shade?

The closest shade to Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 143 (Medium · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Instant Age Rewind Eraser Treatment Foundation

    310

    Maybelline Instant Age Rewind Eraser Treatment Foundation, shade 310

    • Slight colour difference
    • Light medium · Neutral · neutral golden undertone

    $12.98

    WalmartView at Walmart

Closest foundations

  1. L'Oréal Paris Infallible Pro-Matte Foundation

    Sand

    L'Oréal Paris Infallible Pro-Matte Foundation, shade Sand

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $16.99

    CVSView at CVS
  2. Kryolan Professional Makeup Digital Complexion Fluid Foundation

    D 31

    Kryolan Professional Makeup Digital Complexion Fluid Foundation, shade D 31

    • Looks identical
    • Medium

    $46.90

    Ulta BeautyView at Ulta Beauty
  3. Well People Skinforia Serum Foundation

    26 Medium Warm

    Well People Skinforia Serum Foundation, shade 26 Medium Warm

    • Close depth, colour not measured
    • Medium · Warm undertone

    $30

    TargetView at Target
  4. Maybelline Fit Me Dewy + Smooth Foundation

    Toffee

    Maybelline Fit Me Dewy + Smooth Foundation, shade Toffee

    • Close colour
    • Medium light · Neutral · neutral golden undertone

    $11.99

    Ulta BeautyView at Ulta Beauty
  5. Danessa Myricks Beauty Yummy Skin Soothing Serum Skin Tint Foundation

    6

    Danessa Myricks Beauty Yummy Skin Soothing Serum Skin Tint Foundation, shade 6

    • Close colour
    • Medium light · Neutral · neutral golden undertone

    $39

    SephoraView at Sephora
  6. Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick

    12

    Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick, shade 12

    • Very close colour
    • Medium light · Warm · golden undertone

    $40

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Medium Golden, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 143. Every attribute compared, with its share of the score.

ComparedYour shade143Closest shade matchMedium GoldenScore
Shade match55% of overall70
Colour56#e79348#d7986cSlight colour differenceColour difference 6.7 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.3
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared50
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coveragenot comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared74
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50SensitiveNot publishedSkin-type suitability not published for one product
Overall match 65/100Shade match 70/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Medium Golden.

Same or better

  • $0.99 less
  • Similar undertone (warm vs neutral)
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Visible colour difference
  • Natural finish instead of radiant

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate
View full match

Where to buy Medium Golden

Best price
$12Ulta BeautyUlta Beauty
$0.99 less (8%)

Your shade $12.99 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.