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Instant Age Rewind Eraser Dark Circle Treatment Concealer 160 dupes and alternatives Maybelline

Fair · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol3Vegan0Cruelty-free0Oil-free0With SPF0Mineral0
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Only showing matches with full coverage, without silicones.

  • 1 match has no coverage listed and is not shown.

Closest shade match: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 30.5 Tan

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Maybelline
160Change shade
Depth and undertone: Fair · Cool
Finish and coverage: Radiant finish
The match
IT Cosmetics
30.5 Tan
Depth and undertone: Light · Cool
Finish and coverage: Natural · Full coverage
Shade match
64out of 100
Colour
46
Depth
79
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
Costs $17.01 more

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 64
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneClaims long-wearingBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than radiant finish

    Score details
    Shade match
    64
    Finish & visual result
    56
    Wear & performance
    64
    Skin suitability
    68

    Visibly different colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 57
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneClaims long-wearingBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than radiant finish

    Score details
    Shade match
    57
    Finish & visual result
    56
    Wear & performance
    64
    Skin suitability
    68

    Visibly different colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 160 (Fair · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Instant Age Rewind Eraser Treatment Foundation

    120

    Maybelline Instant Age Rewind Eraser Treatment Foundation, shade 120

    • Nearest in this range
    • Fair · Neutral · neutral golden undertone

    $12.98

Closest foundations

  1. Laura Mercier Real Flawless Feather Matte Powder Foundation

    2C Madeleine

    Laura Mercier Real Flawless Feather Matte Powder Foundation, shade 2C Madeleine

    • Close depth, colour not measured
    • Light · Cool undertone

    $54

  2. bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15

    Light Beige 09

    bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15, shade Light Beige 09

    • Close colour
    • Light · Cool · pink undertone

    $39.50

  3. Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation

    3 Rosy Neutral

    Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation, shade 3 Rosy Neutral

    • Very close colour
    • Fair · Neutral undertone

    $58

  4. BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Light Tones

    BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15, shade Light Tones

    • Close depth, colour not measured
    • Light

    $14.59

  5. MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick

    Jute

    MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick, shade Jute

    • Slight colour difference
    • Light · Cool · rosy undertone

    $38

  6. Well People Skinforia Serum Foundation

    16 Light Neutral

    Well People Skinforia Serum Foundation, shade 16 Light Neutral

    • Close depth, colour not measured
    • Light · Neutral undertone

    $30

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 30.5 Tan, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 160. Every attribute compared, with its share of the score.

ComparedYour shade160Closest shade match30.5 TanScore
Shade match55% of overall64
Colour46#f5c3bf#e7b5a0Slight colour differenceColour difference 7.9 (0 is identical)
Depth79FairLightSome differenceDepth difference: 7.7
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 1 of 4 compared56
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coveragenot comparableNot listedFullNot comparedCoverage not listed for one product
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared64
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall68
Skin type68SensitiveNormal, dry, combination, oily, sensitiveBoth marketed for sensitive skin
Overall match 62/100Shade match 64/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 30.5 Tan.

Same or better

  • Same cool undertone
  • Claims long-wearing
  • Both claim not settling into lines

Different

  • Visible colour difference
  • Runs slightly deeper
  • Natural finish instead of radiant

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high

Where to buy 30.5 Tan

Match price
$30Ulta BeautyUlta Beauty
Costs $17.01 more

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.