Very deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
8 of 30 matches
Only showing matches with medium coverage.
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $12.99 at Ulta Beauty · product price; shade not separately priced · lowest price $14.97 at Walmart
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer
Every store that sells this shade · prices as last checked
Walmart$14.97View at Walmart
Target$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta Beauty
CVS$18.99View at CVSThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $12.99 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartTarget$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSWalmart$19.64View at Walmart
AmazonSee price at AmazonView at AmazonRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.
SephoraCosts $3.51 moreMatches: Same cool undertoneClaims long-wearingClaims transfer resistance
Differences: Radiant rather than natural finish
Close colour · Radiant · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Radiant rather than natural finish
Retailer shade note: very deep cool
Medium confidence· Digital match
Range Beauty True Intentions Skin-Soothing Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$16.50View at SephoraSephoraCosts $39.01 moreMatches: Very close colourSame natural finishClaims a blurring effect
Differences: Neutral rather than cool undertoneDoes not claim not settling into linesContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim not settling into lines · Contains drying alcohol
Retailer shade note: with neutral undertones
Medium confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beauty(product price)Costs $3.01 moreMatches: Same cool undertoneSame natural finishClaims a blurring effect
Differences: Slightly lighterDoes not claim not settling into lines
Close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly lighter · Does not claim not settling into lines
Medium confidence· Digital match
Ulta Beauty Collection Moisturizing Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautySephoraCosts $3.51 moreMatches: Very close colourClaims long-wearingClaims transfer resistance
Differences: Neutral rather than cool undertoneRadiant rather than natural finish
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish
Retailer shade note: deep neutral
Medium confidence· Digital match
Range Beauty True Intentions Skin-Soothing Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$16.50View at SephoraUlta Beauty(product price)Costs $36.01 moreMatches: Same natural finishClaims a skin-like finishClaims a lightweight feel
Differences: Does not claim not settling into lines
Close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Does not claim not settling into lines
Retailer shade note: deep, bronze undertones
Medium confidence· Digital match
Ogee Complexion Perfecting Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautySephoraCosts $42.01 moreMatches: Same natural finishClaims a blurring effectClaims long-wearing
Differences: Neutral rather than cool undertoneDoes not claim not settling into lines
Close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim not settling into lines
Retailer shade note: D.75 - very rich deep with neutral undertones and a red tone
Medium confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55View at Macy'sThe closest shade to Maybelline Lifter Stix Multi-Use Face Stick 80 (Very deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Sable
$36
25C
$30
8C
$38
175
$12.99
17.5 Deep
$36
Anise 11.5
$39
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 450 Rich Cool, against Maybelline Lifter Stix Multi-Use Face Stick in 80. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 450 Rich Cool.
2 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
L'Oréal Paris True Match Super-Blendable Foundation in C10 Cool Deep, against Maybelline Lifter Stix Multi-Use Face Stick in 80. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris True Match Super-Blendable Foundation in C10 Cool Deep.
5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer 450 Rich Cool
Ulta BeautyYour shade $12.99 at Ulta Beauty · product price; shade not separately priced · lowest price $14.97 at Walmart
L'Oréal Paris True Match Super-Blendable Foundation C10 Cool Deep
Ulta BeautyYour shade $12.99 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
