Fair · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
7 of 31 matches
Only showing matches with medium coverage, without talc or alcohol denat.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $11.97 at Walmart
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum
Every store that sells this shade · prices as last checked
Sephora$39View at Sephora
Ulta Beautyfrom $39 · product priceView at Ulta Beauty
Macy's$39View at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $11.97 at Walmart
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $26.03 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish
Differences: Medium rather than full coverage
Looks identical · Matte · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: warm golden
Medium confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $20.03 moreMatches: Very close colourSame neutral undertoneBoth claim long-wearing
Differences: Natural rather than matte finishMedium rather than full coverageContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Contains listed fragrance
Retailer shade note: neutral n-light
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty(product price)Costs $12.03 moreMatches: Very close colourSame neutral undertoneBoth claim long-wearing
Differences: Radiant rather than matte finishMedium rather than full coverageContains listed fragrance
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than full coverage · Contains listed fragrance
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautySephoraCosts $38.03 moreMatches: Very close colourSimilar undertone (warm vs neutral)Claims a blurring effect
Differences: Natural rather than matte finishMedium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage
Retailer shade note: Extra light with warm undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephoraCosts $51.03 moreMatches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Natural rather than matte finishMedium rather than full coverageContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light to medium with neutral-peach undertones
Medium confidence· Digital match
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at SephoraMacy's$63View at Macy'sThe closest shade to Milani Conceal + Perfect 2-in-1 Foundation Nude Ivory (Fair · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Tone 03 W
$32
Light Ivory
$12.99
110N
$24
Birch 1
$39
110
$12.99
NC10
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Light Neutral, against Milani Conceal + Perfect 2-in-1 Foundation in Nude Ivory. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Light Neutral.
9 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Porcelain (N-012), against Milani Conceal + Perfect 2-in-1 Foundation in Nude Ivory. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Porcelain (N-012).
11 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Light Neutral
SephoraYour shade $11.97 at Walmart
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Porcelain (N-012)
SephoraYour shade $11.97 at Walmart
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
