Fair · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Skin type
Preferences
Avoid an ingredient
5 of 33 matches
Only showing matches with full coverage, in liquid form, without talc.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $12.99 at Ulta Beauty
Lancôme Teint Idole Ultra Wear Natural Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$53View at Sephora
Ulta Beautyfrom $53 · product priceView at Ulta Beauty
Macy'sfrom $53 · product priceView at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $12.99 at Ulta Beauty · product price; shade not separately priced
Tarte Amazonian Clay 16-Hour Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyMacy's$42View at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)Costs $2 moreMatches: Near-identical swatch colourSame matte finishSame full coverage
No material differences in the data we have.
Looks identical · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Medium confidence· Digital match
L'Oréal Paris Infallible Pro-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$12.63 · out of stockView at WalmartUlta Beautyfrom $14.99 · product priceView at Ulta Beauty
CVS$16.99View at CVS
AmazonSee price at AmazonView at AmazonSephoraCosts $40.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same matte finish
Differences: Contains drying alcohol
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Contains drying alcohol
Retailer shade note: Fair with Yellow Undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear Natural Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$53View at SephoraUlta Beautyfrom $53 · product priceView at Ulta BeautyMacy'sfrom $53 · product priceView at Macy'sSephoraCosts $34.01 moreMatches: Very close colourSame neutral undertoneSame full coverage
Differences: Natural rather than matte finishContains drying alcohol
Very close colour · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than matte finish · Contains drying alcohol
Retailer shade note: light medium with neutral-golden undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraThe closest shade to Milani Conceal + Perfect 2-in-1 Foundation Nude (Fair · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Light Ivory
$8
1N0
$34
Tiramisu
Willow 2.3
$39
240
$30
115
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 110C, against Milani Conceal + Perfect 2-in-1 Foundation in Nude. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 110C.
7 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 19H Fair-Light Honey, against Milani Conceal + Perfect 2-in-1 Foundation in Nude. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 19H Fair-Light Honey.
6 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.
Lancôme Teint Idole Ultra Wear Natural Matte Foundation 110C
SephoraYour shade $12.99 at Ulta Beauty
Tarte Amazonian Clay 16-Hour Full Coverage Foundation 19H Fair-Light Honey
Ulta BeautyYour shade $12.99 at Ulta Beauty · product price; shade not separately priced
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
