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Flex Foundation Stick Caramel dupes and alternatives Milk Makeup

Medium tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free4No drying alcohol4Vegan4Cruelty-free4Oil-free0With SPF1Mineral0

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Only showing matches with full coverage, without talc or fragrance.

  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: Milani Conceal + Perfect 2-in-1 Foundation Natural Tan

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Milk Makeup
Caramel
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
Milani
Natural Tan
Depth and undertone: Tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Shade match
94out of 100
Colour
92
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$12.99Ulta BeautyUlta Beauty
$23.01 less (64%)

Your shade $36 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: PÜR 4-in-1 Tinted Moisturizer SPF 20 Medium MP3

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Milk Makeup
Caramel
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
PÜR
Medium MP3
Depth and undertone: Medium tan · Olive
Finish and coverage: Natural · Full coverage
Overall match
80out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
79
Wear (Wear & performance)
40
Skin (Skin suitability)
92
Medium confidence· Digital matchWhy it matches
Best price
$38Ulta BeautyUlta Beauty
Costs $2 more

Your shade $36 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · bareMinerals

    BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation

    Medium Deep 45 Warm
    Shade match 92
    $42SephoraSephoraCosts $6 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims 24-hour wear

    Differences: Matte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    92
    Finish & visual result
    58
    Wear & performance
    54
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: for tan-dark warm skin with a golden hue

    Medium confidence· Digital match

    View match
  2. #4 · Live Tinted

    HUESTICK Complexion Stick

    07 Medium
    Shade match 92
    $42Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Does not claim not settling into lines

    Retailer shade note: warm undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Milk Makeup Flex Foundation Stick Caramel (Medium tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    420N

    Rare Beauty Liquid Touch Brightening Concealer, shade 420N

    • Looks identical
    • Medium tan · Neutral · neutral golden undertone

    $24

    SephoraView at Sephora
  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11 Tan

    • Looks identical
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  3. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Very close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    8.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8.75

    • Very close colour
    • Medium tan · Warm · golden undertone

    $42

    SephoraView at Sephora
  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    34.5 Rich Golden

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden

    • Very close colour
    • Medium tan · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Very close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Milani Conceal + Perfect 2-in-1 Foundation in Natural Tan, against Milk Makeup Flex Foundation Stick in Caramel. Every attribute compared, with its share of the score.

ComparedYour shadeCaramelClosest shade matchNatural TanScore
Shade match55% of overall94
Colour92#bd835d#b67f57Very close colourColour difference 2.0 (0 is identical)
Depth96Medium tanTanCloseDepth difference: 2.7
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared58
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dry, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 75/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect 2-in-1 Foundation in Natural Tan.

Same or better

  • $23.01 less
  • Very close colour
  • Same neutral undertone
  • Claims long-wearing
  • No fragrance listed

Different

  • Matte finish instead of natural
  • Full rather than medium coverage
  • Does not claim not settling into lines

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, no siliconeWater-based, high silicone
FragranceListed (linalool)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs high
View full match

Why the closest overall alternative works

PÜR 4-in-1 Tinted Moisturizer SPF 20 in Medium MP3, against Milk Makeup Flex Foundation Stick in Caramel. Every attribute compared, with its share of the score.

ComparedYour shadeCaramelClosest overall alternativeMedium MP3Score
Shade match55% of overall89
Colour96#bd835d#b8815eLooks identicalColour difference 1.3 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.5
Retailer descriptionTanTanBoth described as tanThe retailers describe the same depth
Undertone70Neutral · neutral goldenOliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall92
Skin type92Normal, dry, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination/​oily skin
Overall match 80/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To PÜR 4-in-1 Tinted Moisturizer SPF 20 in Medium MP3.

Same or better

  • Near-identical swatch colour
  • Same natural finish
  • Full rather than medium coverage
  • Claims a skin-like finish
  • Claims a lightweight feel
  • No fragrance listed
  • Adds SPF 20

Different

  • Olive rather than neutral undertone
  • Does not claim not settling into lines

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, no siliconeSilicone-based, high silicone
FragranceListed (linalool)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 20
OverlapOil-based vs silicone-based; silicone none vs high
View full match

Where to buy

Closest shade match

Milani Conceal + Perfect 2-in-1 Foundation Natural Tan

Match price
$12.99Ulta BeautyUlta Beauty
$23.01 less (64%)

Your shade $36 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

PÜR 4-in-1 Tinted Moisturizer SPF 20 Medium MP3

Best price
$38Ulta BeautyUlta Beauty
Costs $2 more

Your shade $36 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.