Future Fluid Longwear Hydrating Concealer 24N dupes and alternatives Milk Makeup
Deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 4 applied
Coverage
- Medium1
- Medium to full0
- Full1
- Buildable2
Finish
- Matte0
- Natural0
- Radiant1
- Luminous0
Skin type
- Dry0
- Normal0
- Combination0
- Oily0
- Sensitive0
Preferences
SortSort byOverall match
1 of 30 matches
Only showing matches with medium coverage, in liquid form, without silicones or alcohol denat.
- 4 matches have no coverage listed and are not shown.
- 7 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 15
The equivalent shade and the most similar concealer overall.
- Overall match
- 74out of 100
- Shade (Shade match)
- 74
- Finish (Finish & visual result)
- 76
- Wear (Wear & performance)
- 82
- Skin (Skin suitability)
- 50
- Shade match
- 74out of 100
- Colour
- 58
- Depth
- 92
- Undertone
- 100
SephoraYour shade $30 at Ulta Beauty
Where to buy 15
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraLooking for a foundation in your shade?
The closest shade to Milk Makeup Future Fluid Longwear Hydrating Concealer 24N (Deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Closest foundations
300 Gabon
Juvia's Place I am Magic Natural Radiance Foundation, shade 300 Gabon
- Looks identical
- Deep · Neutral undertone
$24
15 Neutral
Charlotte Tilbury Airbrush Flawless Foundation, shade 15 Neutral
- Looks identical
- Deep · Neutral undertone
$52
Java
111
NP14
B140
Chanel LES BEIGES Water-Fresh Complexion Touch, shade B140
- Looks identical
- Deep · Neutral undertone
$70
View at Ulta Beauty
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 15, against Milk Makeup Future Fluid Longwear Hydrating Concealer in 24N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 15.
Same or better
- Same neutral undertone
- Medium rather than buildable coverage
- Both claim a skin-like finish
- Claims a blurring effect
- Both claim long-wearing
- Both claim a lightweight feel
Different
- Visible colour difference
- Runs slightly deeper
- Radiant finish instead of natural
- Does not claim not settling into lines
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.
Where to buy 15
SephoraYour shade $30 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.