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Future Fluid Longwear Hydrating Concealer 26N dupes and alternatives Milk Makeup

Rich deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for normal skin, with medium coverage, without talc or silicones.

  • 2 matches have no coverage listed and are not shown.
  • 5 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: Kosas Revealer Super Creamy + Brightening Concealer Tone 9.5 N

The equivalent shade and the most similar concealer overall.

Your shade
Milk Makeup
26NChange shade
Depth and undertone: Rich deep · Neutral
Finish and coverage: Natural · Buildable coverage
The match
Kosas
Tone 9.5 N
Depth and undertone: Very deep · Neutral
Finish and coverage: Radiant · Medium coverage
Overall match
70out of 100
Shade (Shade match)
74
Finish (Finish & visual result)
82
Wear (Wear & performance)
40
Skin (Skin suitability)
50
Shade match
74out of 100
Colour
65
Depth
69
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Costs $2 more

Your shade $30 at Ulta Beauty

Looking for a foundation in your shade?

The closest shade to Milk Makeup Future Fluid Longwear Hydrating Concealer 26N (Rich deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Natasha Denona HY-GLAM Powder Foundation

    NR15

    Natasha Denona HY-GLAM Powder Foundation, shade NR15

    • Looks identical
    • Rich deep · Neutral undertone

    $55

  2. NARS Light Reflecting Foundation

    Mali

    NARS Light Reflecting Foundation, shade Mali

    • Looks identical
    • Very deep · Neutral undertone

    $55

  3. TIRTIR Mask Fit AI Filter Cushion

    49N DEEP CHESTNUT

    TIRTIR Mask Fit AI Filter Cushion, shade 49N DEEP CHESTNUT

    • Looks identical
    • Rich deep · Neutral undertone

    $25

  4. Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation

    31

    Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation, shade 31

    • Looks identical
    • Very deep · Neutral undertone

    $46

  5. Youthforia DATE NIGHT Skin Tint Serum Foundation

    495

    Youthforia DATE NIGHT Skin Tint Serum Foundation, shade 495

    • Looks identical
    • Rich deep · Neutral undertone

    $48

  6. m.ph by Mary Phillips Le Skin Weightless Serum Foundation

    Deep 300 N

    m.ph by Mary Phillips Le Skin Weightless Serum Foundation, shade Deep 300 N

    • Very close colour
    • Rich deep · Neutral undertone

    $49

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Kosas Revealer Super Creamy + Brightening Concealer in Tone 9.5 N, against Milk Makeup Future Fluid Longwear Hydrating Concealer in 26N. Every attribute compared, with its share of the score.

ComparedYour shade26NClosest matchTone 9.5 NScore
Shade match55% of overall74
Colour65#63301b#77402bSlight colour differenceColour difference 5.6 (0 is identical)
Depth69Rich deepVery deepSome differenceDepth difference: 10.3
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared82
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, combinationSkin-type suitability not published for one product
Overall match 70/100Shade match 74/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Super Creamy + Brightening Concealer in Tone 9.5 N.

Same or better

  • Same neutral undertone
  • Medium rather than buildable coverage
  • Both claim a skin-like finish

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Radiant finish instead of natural
  • No long-wear claim
  • Does not claim not settling into lines
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, no siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone none vs none

Where to buy Tone 9.5 N

Best price
$32SephoraSephora
Costs $2 more

Your shade $30 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.