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Natural Matte Longwear Foundation LIMA dupes and alternatives NARS

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with buildable coverage, in liquid form.

  • 6 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation B10

The equivalent shade and the most similar foundation overall.

Your shade
NARS
LIMAChange shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Full coverage
The match
Chanel
B10
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Buildable coverage
Overall match
91out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
93
Wear (Wear & performance)
82
Skin (Skin suitability)
84
Shade match
94out of 100
Colour
92
Depth
92
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$69Ulta BeautyUlta Beauty
Costs $14 more

Your shade $55 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    Y 22
    Shade match 89
    $46.90Ulta BeautyUlta Beauty(product price)$8.10 less (15%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Buildable rather than full coverageDoes not claim transfer resistanceContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    93
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim transfer resistance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #3 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    Y 23
    Shade match 88
    $46.90Ulta BeautyUlta Beauty(product price)$8.10 less (15%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Buildable rather than full coverageDoes not claim transfer resistanceContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    93
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim transfer resistance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  3. #4 · Dior

    Forever Skin Wear Blurring Natural Matte Foundation

    1W Warm
    Shade match 86
    $60SephoraSephoraCosts $5 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair skin with warm tones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to NARS Natural Matte Longwear Foundation LIMA (Very fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    150

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 150

    • Looks identical
    • Very fair · Neutral undertone

    $30

    SephoraView at Sephora
  2. NARS Soft Matte Complete Concealer

    Café Au Lait

    NARS Soft Matte Complete Concealer, shade Café Au Lait

    • Very close colour
    • Very fair · Neutral undertone

    $36

    SephoraView at Sephora
  3. Maybelline Fit Me Natural Finish Concealer

    011 Vanilla

    Maybelline Fit Me Natural Finish Concealer, shade 011 Vanilla

    • Looks identical
    • Very fair

    $10.99

    Ulta BeautyView at Ulta Beauty
  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Porcelain

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Porcelain

    • Close colour
    • Very fair · Neutral undertone

    $36

    SephoraView at Sephora
  5. L'Oréal Paris True Match Radiant Serum Concealer

    N2

    L'Oréal Paris True Match Radiant Serum Concealer, shade N2

    • Close colour
    • Very fair · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    13.0 Light Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 13.0 Light Natural

    • Close colour
    • Very fair · Neutral undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation in B10, against NARS Natural Matte Longwear Foundation in LIMA. Every attribute compared, with its share of the score.

ComparedYour shadeLIMAClosest matchB10Score
Shade match55% of overall94
Colour92#fdd9b6#f5d1b1Very close colourColour difference 2.0 (0 is identical)
Depth92Very fairVery fairSameDepth difference: 4.0
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 91/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation in B10.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Buildable rather than full coverage
  • Both claim a blurring effect
  • Both claim 24-hour wear
  • Both claim a lightweight feel

Different

  • Runs slightly deeper
  • Does not claim transfer resistance
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy B10

Match price
$69Ulta BeautyUlta Beauty
Costs $14 more

Your shade $55 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.