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Natural Matte Longwear Foundation LIMA dupes and alternatives NARS

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in powder form.

  • 6 matches have no formulation listed and are not shown.

Closest shade match: Tarte Amazonian Clay Blurring Powder Foundation 12N Fair Neutral

The equivalent shade: scored on colour, depth and undertone only.

Shade match
85out of 100
Colour
90
Depth
99
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
$15 less (27%)

Your shade $55 at Sephora

SephoraView at Sephora

Closest overall alternative: Dior Forever Natural Matte Velvet Compact Foundation 2W IN

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
86out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
81
Wear (Wear & performance)
100
Skin (Skin suitability)
67
Best price
$64SephoraSephora
Costs $9 more

Your shade $55 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to NARS Natural Matte Longwear Foundation LIMA (Very fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    150

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 150

    • Looks identical
    • Very fair · Neutral undertone

    $30

  2. NARS Soft Matte Complete Concealer

    Café Au Lait

    NARS Soft Matte Complete Concealer, shade Café Au Lait

    • Very close colour
    • Very fair · Neutral undertone

    $36

  3. Maybelline Fit Me Natural Finish Concealer

    011 Vanilla

    Maybelline Fit Me Natural Finish Concealer, shade 011 Vanilla

    • Looks identical
    • Very fair

    $10.99

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Porcelain

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Porcelain

    • Close colour
    • Very fair · Neutral undertone

    $36

  5. L'Oréal Paris True Match Radiant Serum Concealer

    N2

    L'Oréal Paris True Match Radiant Serum Concealer, shade N2

    • Close colour
    • Very fair · Neutral undertone

    $16.99

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    13.0 Light Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 13.0 Light Natural

    • Close colour
    • Very fair · Neutral undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Amazonian Clay Blurring Powder Foundation in 12N Fair Neutral, against NARS Natural Matte Longwear Foundation in LIMA. Every attribute compared, with its share of the score.

ComparedYour shadeLIMAClosest shade match12N Fair NeutralScore
Shade match55% of overall85
Colour90#fdd9b6#fcdabeVery close colourColour difference 2.2 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.4
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 83/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay Blurring Powder Foundation in 12N Fair Neutral.

Same or better

  • $15 less
  • Very close colour
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a blurring effect

Different

  • Slightly cooler undertone
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Why the closest overall alternative works

Dior Forever Natural Matte Velvet Compact Foundation in 2W IN, against NARS Natural Matte Longwear Foundation in LIMA. Every attribute compared, with its share of the score.

ComparedYour shadeLIMAClosest overall alternative2W INScore
Shade match55% of overall85
Colour92#fdd9b6#f3d1b0Very close colourColour difference 2.0 (0 is identical)
Depth91Very fairVery fairSameDepth difference: 4.3
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone65NeutralWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared100
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type67Normal, combination, oilyCombination, oilyBoth marketed for combination/​oily skin
Overall match 86/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Natural Matte Velvet Compact Foundation in 2W IN.

Same or better

  • Very close colour
  • Same matte finish
  • Medium rather than full coverage
  • Both claim 24-hour wear
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Runs slightly deeper
  • Slightly warmer undertone
  • No blurring effect claimed
  • Not marketed for normal skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Where to buy

Closest shade match

Tarte Amazonian Clay Blurring Powder Foundation 12N Fair Neutral

Best price
$40SephoraSephora
$15 less (27%)

Your shade $55 at Sephora

SephoraView at Sephora

Closest overall alternative

Dior Forever Natural Matte Velvet Compact Foundation 2W IN

Best price
$64SephoraSephora
Costs $9 more

Your shade $55 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.