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Natural Radiant Longwear Foundation La Serena dupes and alternatives NARS

Tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 31C Cedar

The equivalent shade and the most similar foundation overall.

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    7C1 Rich Mahogany
    Shade match 93
    $52Ulta BeautyUlta Beauty(product price)$3 less (5%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than natural finishDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    93
    Finish & visual result
    76
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: extra deep with cool red undertones

    Medium confidence· Digital match

    View match
  2. Shade match 87
    $50SephoraSephora$5 less (9%)

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: Very deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. #4 · Kylie Cosmetics

    Natural Blur Powder Foundation

    9C
    Shade match 94
    $38Ulta BeautyUlta Beauty(product price)$17 less (31%)

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Matte rather than natural finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    90

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · Does not claim transfer resistance

    Retailer shade note: deep with subtle rosy undertones

    Medium confidence· Digital match

    View match
  4. Shade match 93
    $34SephoraSephora$21 less (38%)

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than full coverageDoes not claim transfer resistanceNot marketed for normal/dry/combination skin

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim transfer resistance · Not marketed for normal/dry/combination skin

    Retailer shade note: red undertone

    Medium confidence· Digital match

    View match
  5. #6 · Tarte

    Timeless Hydrating Foundation

    49W Tan-Deep Warm
    Shade match 79
    $42Ulta BeautyUlta Beauty(product price)$13 less (24%)

    Matches: Near-identical swatch colourSame natural finishClaims a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    79
    Finish & visual result
    81
    Wear & performance
    72
    Skin suitability
    84

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  6. Shade match 83
    $39.50SephoraSephora$15.50 less (28%)

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    81
    Wear & performance
    51
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: dark neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $42Ulta BeautyUlta Beauty(product price)$13 less (24%)

    Matches: Very close colourClaims a skin-like finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    58
    Wear & performance
    72
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than full coverage · Does not claim transfer resistance · Contains listed fragrance

    Retailer shade note: dark with neutral undertone

    Medium confidence· Digital match

    View match
  8. #9 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    7N1 Deep Amber
    Shade match 83
    $52Ulta BeautyUlta Beauty(product price)$3 less (5%)

    Matches: Very close colourSame full coverageBoth claim 12-hour wear

    Differences: Neutral rather than cool undertoneMatte rather than natural finishDoes not claim transfer resistance

    Score details
    Shade match
    83
    Finish & visual result
    76
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than natural finish · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: extra deep with neutral brown undertones

    Medium confidence· Digital match

    View match
  9. Shade match 86
    $81Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame full coverage

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. #11 · Youngblood

    Loose Mineral Foundation

    Sable
    Shade match 86
    $50Ulta BeautyUlta Beauty(product price)$5 less (9%)

    Matches: Very close colourBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneBuildable rather than full coverageNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    80
    Wear & performance
    54
    Skin suitability
    0

    Very close colour · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/dry/combination skin

    Retailer shade note: dark shade, neutral undertone

    Medium confidence· Digital match

    View match
  11. #12 · Well People

    Skinforia Serum Foundation

    36 Tan Warm
    Shade match 75
    $21$30Ulta BeautyUlta Beauty$34 less (62%)

    Matches: Very close colourSame natural finishClaims a skin-like finish

    Differences: Slightly warmer undertoneBuildable rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    75
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    90

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  12. Shade match 73
    $50SephoraSephora$5 less (9%)

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    73
    Finish & visual result
    81
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: Deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to NARS Natural Radiant Longwear Foundation La Serena (Tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Radiant Creamy Concealer

    Dark Coffee

    NARS Radiant Creamy Concealer, shade Dark Coffee

    • Nearest in this range
    • Deep tan · Neutral undertone

    $36

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    W9.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W9.5

    • Very close colour
    • Tan · Cool undertone

    $16.99

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    13 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 13 Deep

    • Very close colour
    • Tan · Cool undertone

    $36

  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5C

    • Close colour
    • Tan · Cool undertone

    $31

  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 8.5 C

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 8.5 C

    • Close colour
    • Tan · Cool undertone

    $32

  5. Maybelline Fit Me Natural Finish Concealer

    050 Café

    Maybelline Fit Me Natural Finish Concealer, shade 050 Café

    • Very close colour
    • Tan

    $10.99

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5.5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5.5N

    • Close colour
    • Deep tan · Cool undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 31C Cedar, against NARS Natural Radiant Longwear Foundation in La Serena. Every attribute compared, with its share of the score.

ComparedYour shadeLa SerenaClosest match31C CedarScore
Shade match55% of overall97
Colour95#b3714e#b27354Looks identicalColour difference 1.4 (0 is identical)
Depth99TanTanSameDepth difference: 0.7
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100NaturalNaturalSameSame natural finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, combination, sensitiveBoth marketed for normal/​combination skin
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 31C Cedar.

Same or better

  • $5 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same natural finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim 12-hour wear
  • Both claim a lightweight feel

Different

  • Does not claim transfer resistance
  • Not marketed for dry skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy 31C Cedar

Best price
$50SephoraSephora
$5 less (9%)

Your shade $55 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.