Soft Matte Complete Concealer Café dupes and alternatives NARS
4.5 (4,186)·Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
No match is close enough in colour to recommend as an overall alternative (shade match under 70).
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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$30Ulta Beauty(product price)$6 less (17%)4.2 (7,617)
Matches: Both claim not settling into lines
Differences: Noticeably different swatch colour· Slightly lighter· Slightly warmer undertone
Score details
Shade match
63
Finish & visual result
62
Wear & performance
82
Skin suitability
84
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Slightly warmer undertone · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed
Matches: Same matte finish· Both claim a blurring effect· Both claim 16-hour wear
Differences: Slightly lighter· Described as deep tan, yours as medium tan· Slightly warmer undertone
Score details
Shade match
40
Finish & visual result
93
Wear & performance
88
Skin suitability
100
Close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly lighter · Described as deep tan, yours as medium tan · Slightly warmer undertone · Full rather than medium coverage · Contains listed fragrance
Retailer shade note: tan to deep skin with very warm, rosy undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep tan, yours as medium tan
Matches: Same matte finish· Both claim a blurring effect· Both claim 16-hour wear
Differences: Noticeably different swatch colour· Slightly deeper· Described as deep, yours as medium tan
Score details
Shade match
40
Finish & visual result
93
Wear & performance
88
Skin suitability
100
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Described as deep, yours as medium tan · Slightly warmer undertone · Full rather than medium coverage · Contains listed fragrance
Retailer shade note: deep skin with warm, peach undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Described as deep, yours as medium tan· Olive rather than neutral undertone· Full rather than medium coverage
Score details
Shade match
40
Finish & visual result
93
Wear & performance
88
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Described as deep, yours as medium tan · Olive rather than neutral undertone · Full rather than medium coverage · Contains listed fragrance
Retailer shade note: deep skin with very warm, golden or olive undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan
The closest shade to NARS Soft Matte Complete Concealer Café (Deep tan · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Tarte Shape Tape Full Coverage Matte Concealer in 57S rich sand, against NARS Soft Matte Complete Concealer in Café. Every attribute compared, with its share of the score.
ComparedYour shadeCaféClosest shade match57S rich sandHow they compareScore
Shade match55% of overall68
Colour60%66#9d5e3a#9a4d24Slight colour differenceColour difference 5.5 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared93
Finish35%100MatteMatteSameSame matte finish
Coverage30%80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared88
Longevity30%8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/combination/oily skin
Overall match 79/100Shade match 68/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora$4 less (11%)
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