Soft Matte Complete Concealer Dark Coffee dupes and alternatives NARS
4.5 (4,186)·Very deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same neutral undertone· Same medium coverage· Both claim a blurring effect
Differences: Noticeably different swatch colour· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
76
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin
Matches: Same medium coverage· Both claim a blurring effect· Claims a lightweight feel
Differences: Slightly lighter· Slightly warmer undertone· Natural rather than matte finish
Score details
Shade match
72
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin
The closest shade to NARS Soft Matte Complete Concealer Dark Coffee (Very deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep, against NARS Soft Matte Complete Concealer in Dark Coffee. Every attribute compared, with its share of the score.
ComparedYour shadeDark CoffeeClosest shade matchDeepHow they compareScore
Shade match55% of overall88
Colour60%92#5c3a29#583b2dVery close colourColour difference 2.0 (0 is identical)
Finish35%56MatteNaturalSome differenceNatural finish rather than matte
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared59
Longevity30%4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type100%50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 75/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer in 550 Suede C, against NARS Soft Matte Complete Concealer in Dark Coffee. Every attribute compared, with its share of the score.
ComparedYour shadeDark CoffeeClosest overall alternative550 Suede CHow they compareScore
Shade match55% of overall74
Colour60%77#5c3a29#6b4433Close colourColour difference 4.0 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100MatteMatteSameSame matte finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared56
Longevity30%3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall28
Skin type100%28Normal, combination, oilyDry, combination, sensitiveBoth marketed for combination skin
Overall match 76/100Shade match 74/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
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