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Soft Matte Complete Concealer Dark Coffee dupes and alternatives NARS

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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  • Normal0
  • Combination0
  • Oily0
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Only showing matches with buildable coverage, without talc.

Closest shade matchClosest overall alternative: Milk Makeup Future Fluid Longwear Hydrating Concealer 26N

The equivalent shade and the most similar concealer overall.

The match
Milk Makeup
26N
Depth and undertone: Rich deep · Neutral
Finish and coverage: Natural · Buildable coverage
Overall match
73out of 100
Shade (Shade match)
79
Finish (Finish & visual result)
64
Wear (Wear & performance)
72
Skin (Skin suitability)
50
Shade match
79out of 100
Colour
67
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
$6 less (17%)

Your shade $36 at Sephora · product price; shade not separately priced

Looking for a foundation in your shade?

The closest shade to NARS Soft Matte Complete Concealer Dark Coffee (Very deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Soft Matte Complete Foundation

    Mali

    NARS Soft Matte Complete Foundation, shade Mali

    • Close colour
    • Very deep · Neutral undertone

    $42

Closest foundations

  1. Refy Skin Base Hydrating Gel Skin Tint

    260N

    Refy Skin Base Hydrating Gel Skin Tint, shade 260N

    • Looks identical
    • Very deep · Neutral undertone

    $40

  2. KimChi Chic Beauty A Really Good Foundation

    140D

    KimChi Chic Beauty A Really Good Foundation, shade 140D

    • Looks identical
    • Very deep · Neutral undertone

    $29

  3. Urban Decay Hydromaniac Hydrating Dewy Foundation

    90

    Urban Decay Hydromaniac Hydrating Dewy Foundation, shade 90

    • Looks identical
    • Very deep · Neutral undertone

    $35

  4. SUBTL. Beauty Stackable BB Powder Foundation Single

    Deepest 2N

    SUBTL. Beauty Stackable BB Powder Foundation Single, shade Deepest 2N

    • Looks identical
    • Very deep · Neutral undertone

    $24

  5. LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick

    DPN6

    LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick, shade DPN6

    • Looks identical
    • Very deep · Neutral undertone

    $28

  6. BLK/OPL TRUE COLOR Pore Perfecting Liquid Foundation

    Black Walnut

    BLK/OPL TRUE COLOR Pore Perfecting Liquid Foundation, shade Black Walnut

    • Very close colour
    • Very deep · Neutral undertone

    $14.95

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Milk Makeup Future Fluid Longwear Hydrating Concealer in 26N, against NARS Soft Matte Complete Concealer in Dark Coffee. Every attribute compared, with its share of the score.

ComparedYour shadeDark CoffeeClosest match26NScore
Shade match55% of overall79
Colour67#5c3a29#63301bSlight colour differenceColour difference 5.4 (0 is identical)
Depth96Very deepRich deepCloseDepth difference: 2.4
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 73/100Shade match 79/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Future Fluid Longwear Hydrating Concealer in 26N.

Same or better

  • $6 less
  • Same neutral undertone
  • Buildable rather than medium coverage
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Natural finish instead of matte
  • No blurring effect claimed

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs none

Where to buy 26N

Match price
$30Ulta BeautyUlta Beauty
$6 less (17%)

Your shade $36 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.