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Soft Matte Complete Concealer Hazelnut dupes and alternatives NARS

Deep tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for combination skin, in liquid form, without talc.

  • 2 matches have no formulation listed and are not shown.
  • 1 match has no skin type listed and is not shown.

Closest shade match: Rare Beauty Liquid Touch Brightening Concealer 490C

The equivalent shade: scored on colour, depth and undertone only.

The match
Rare Beauty
490C
Depth and undertone: Deep tan · Cool
Finish and coverage: Radiant · Medium coverage
Shade match
93out of 100
Colour
88
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$12 less (33%)

Your shade $36 at Sephora

Closest overall alternative: Tarte Shape Tape Full Coverage Matte Concealer 57N rich

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Tarte
57N rich
Depth and undertone: Deep · Cool
Finish and coverage: Matte · Full coverage
Overall match
80out of 100
Shade (Shade match)
71
Finish (Finish & visual result)
93
Wear (Wear & performance)
88
Skin (Skin suitability)
100
Best price
$32SephoraSephora
$4 less (11%)

Your shade $36 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 81
    $34SephoraSephora$2 less (6%)

    Matches: Same cool undertoneSame medium coverageBoth claim 16-hour wear

    Differences: Natural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    81
    Finish & visual result
    70
    Wear & performance
    77
    Skin suitability
    84

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: medium deep with cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · Tarte

    Shape Tape Full Coverage Matte Concealer

    57G rich golden
    Shade match 55
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Noticeably different swatch colourSlightly deeperOlive rather than cool undertone

    Score details
    Shade match
    55
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Olive rather than cool undertone · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: deeper skin with very warm, golden or olive undertones

    Medium confidence· Digital match

    View match
  3. Shade match 67
    $34SephoraSephora$2 less (6%)

    Matches: Same medium coverageBoth claim 16-hour wearBoth claim not settling into lines

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    67
    Finish & visual result
    70
    Wear & performance
    77
    Skin suitability
    84

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Tarte

    Shape Tape Full Coverage Matte Concealer

    57S rich sand
    Shade match 52
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Noticeably different swatch colourSlightly deeperSlightly warmer undertone

    Score details
    Shade match
    52
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Slightly warmer undertone · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: deeper skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  5. #7 · NARS

    Radiant Creamy Concealer

    Café
    Shade match 72
    $36SephoraSephoraSame price

    Matches: Same medium coverageBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Slightly lighterNeutral rather than cool undertoneRadiant rather than matte finish

    Score details
    Shade match
    72
    Finish & visual result
    62
    Wear & performance
    74
    Skin suitability
    60

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Radiant rather than matte finish · Not marketed for oily skin

    Retailer shade note: D1 - medium-deep to deep with neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · Rare Beauty

    Liquid Touch Brightening Concealer

    480W
    Shade match 73
    $24SephoraSephora$12 less (33%)

    Matches: Same medium coverageClaims a skin-like finishBoth claim not settling into lines

    Differences: Slightly warmer undertoneRadiant rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    73
    Finish & visual result
    48
    Wear & performance
    72
    Skin suitability
    90

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · No blurring effect claimed

    Retailer shade note: medium deep with warm neutral undertones

    Medium confidence· Digital match

    View match
  7. #9 · Rare Beauty

    Liquid Touch Brightening Concealer

    470C
    Shade match 70
    $24SephoraSephora$12 less (33%)

    Matches: Same cool undertoneSame medium coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterRadiant rather than matte finish

    Score details
    Shade match
    70
    Finish & visual result
    48
    Wear & performance
    72
    Skin suitability
    90

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Radiant rather than matte finish · No blurring effect claimed

    Retailer shade note: medium deep with cool red undertones

    Medium confidence· Digital match

    View match
  8. Shade match 56
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishSame medium coverageBoth claim a blurring effect

    Differences: Noticeably different swatch colourSlightly warmer undertoneNot marketed for normal/oily skin

    Score details
    Shade match
    56
    Finish & visual result
    100
    Wear & performance
    56
    Skin suitability
    28

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly warmer undertone · Not marketed for normal/oily skin

    Retailer shade note: medium-deep with golden undertones

    Medium confidence· Digital match

    View match
  9. Shade match 59
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Both claim not settling into lines

    Differences: Slightly lighterSlightly warmer undertoneNatural rather than matte finish

    Score details
    Shade match
    59
    Finish & visual result
    62
    Wear & performance
    82
    Skin suitability
    84

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  10. #12 · Tarte

    Shape Tape Full Coverage Matte Concealer

    51H deep honey
    Shade match 40
    $32SephoraSephora$4 less (11%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Described as deep, yours as medium tanSlightly warmer undertoneFull rather than medium coverage

    Score details
    Shade match
    40
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Described as deep, yours as medium tan · Slightly warmer undertone · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: deep skin with warm, peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match
  11. #13 · Tarte

    Shape Tape Full Coverage Matte Concealer

    49W tan-deep warm
    Shade match 40
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Slightly lighterDescribed as deep tan, yours as medium tanSlightly warmer undertone

    Score details
    Shade match
    40
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Described as deep tan, yours as medium tan · Slightly warmer undertone · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: tan to deep skin with very warm, rosy undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep tan, yours as medium tan

    View match
  12. #14 · Tarte

    Shape Tape Full Coverage Matte Concealer

    54H deep honey
    Shade match 40
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Slightly deeperDescribed as deep, yours as medium tanSlightly warmer undertone

    Score details
    Shade match
    40
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Described as deep, yours as medium tan · Slightly warmer undertone · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: deep skin with warm, peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match
  13. #15 · Tarte

    Shape Tape Full Coverage Matte Concealer

    53G deep golden
    Shade match 40
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Described as deep, yours as medium tanOlive rather than cool undertoneFull rather than medium coverage

    Score details
    Shade match
    40
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Described as deep, yours as medium tan · Olive rather than cool undertone · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: deep skin with very warm, golden or olive undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match
  14. #16 · e.l.f. Cosmetics

    16HR Camo Concealer

    Rich Cocoa
    Shade match 40
    $8Ulta BeautyUlta Beauty(product price)$28 less (78%)

    Matches: Very close colourSame matte finishBoth claim 16-hour wear

    Differences: Described as rich deep, yours as medium tanNeutral rather than cool undertoneFull rather than medium coverage

    Score details
    Shade match
    40
    Finish & visual result
    81
    Wear & performance
    77
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Described as rich deep, yours as medium tan · Neutral rather than cool undertone · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: rich w/ neutral undertone

    Low confidence· Digital matchRetailer descriptions disagree: described as rich deep, yours as medium tan

    View match
  15. #17 · Rare Beauty

    Liquid Touch Brightening Concealer

    450N
    Shade match 57
    $24SephoraSephora$12 less (33%)

    Matches: Same medium coverageClaims a skin-like finishBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly lighterSlightly warmer undertone

    Score details
    Shade match
    57
    Finish & visual result
    48
    Wear & performance
    72
    Skin suitability
    90

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Slightly warmer undertone · Radiant rather than matte finish · No blurring effect claimed

    Retailer shade note: medium deep with neutral peach undertones

    Medium confidence· Digital match

    View match
  16. Shade match 40
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly deeperDescribed as deep, yours as medium tanSlightly warmer undertone

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    56
    Skin suitability
    28

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Described as deep, yours as medium tan · Slightly warmer undertone · Not marketed for normal/oily skin

    Retailer shade note: deep with golden undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match
  17. Shade match 40
    $32SephoraSephora$4 less (11%)

    Matches: Same cool undertoneSame matte finishSame medium coverage

    Differences: Described as deep, yours as medium tanNot marketed for normal/oily skin

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    56
    Skin suitability
    28

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Described as deep, yours as medium tan · Not marketed for normal/oily skin

    Retailer shade note: deep with red undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match

Showing 12 of 17 matches

Looking for a foundation in your shade?

The closest shade to NARS Soft Matte Complete Concealer Hazelnut (Deep tan · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Soft Matte Complete Foundation

    Iguacu

    NARS Soft Matte Complete Foundation, shade Iguacu

    • Described as deep, yours as medium tan
    • Deep · Olive undertone

    $42

Closest foundations

  1. Tarte Face Tape Full Coverage Foundation

    57N Rich Neutral

    Tarte Face Tape Full Coverage Foundation, shade 57N Rich Neutral

    • Very close colour
    • Deep · Cool undertone

    $42

  2. Tarte Maracuja Juicy Glow Tint

    45N Tan Neutral

    Tarte Maracuja Juicy Glow Tint, shade 45N Tan Neutral

    • Very close colour
    • Deep tan · Cool undertone

    $42

  3. Makeup By Mario SurrealSkin Natural Finish Foundation

    22 C

    Makeup By Mario SurrealSkin Natural Finish Foundation, shade 22 C

    • Very close colour
    • Deep · Cool undertone

    $48

  4. L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder

    375 Deep Amber

    L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder, shade 375 Deep Amber

    • Looks identical
    • Deep tan

    $18.99

  5. Ulta Beauty Collection Moisturizing Complexion Stick

    Dark Neutral

    Ulta Beauty Collection Moisturizing Complexion Stick, shade Dark Neutral

    • Looks identical
    • Deep tan · Neutral undertone

    $16

  6. Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation

    360

    Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation, shade 360

    • Very close colour
    • Deep · Neutral · neutral pink undertone

    $15.99

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rare Beauty Liquid Touch Brightening Concealer in 490C, against NARS Soft Matte Complete Concealer in Hazelnut. Every attribute compared, with its share of the score.

ComparedYour shadeHazelnutClosest shade match490CScore
Shade match55% of overall93
Colour88#9d5f43#a25d46Very close colourColour difference 2.6 (0 is identical)
Depth100Deep tanDeep tanSameDepth difference: 0.3
Retailer descriptionMedium tanMedium tanBoth described as medium tanThe retailers describe the same depth
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall48
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall90
Skin type90Normal, combination, oilyOily, dry, combination, normalBoth marketed for normal/​combination/​oily skin
Overall match 78/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 490C.

Same or better

  • $12 less
  • Very close colour
  • Same cool undertone
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Radiant finish instead of matte
  • No blurring effect claimed

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

Tarte Shape Tape Full Coverage Matte Concealer in 57N rich, against NARS Soft Matte Complete Concealer in Hazelnut. Every attribute compared, with its share of the score.

ComparedYour shadeHazelnutClosest overall alternative57N richScore
Shade match55% of overall71
Colour58#9d5f43#924c2aSlight colour differenceColour difference 6.5 (0 is identical)
Depth73Deep tanDeepSome differenceDepth difference: 9.1
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared88
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 80/100Shade match 71/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Shape Tape Full Coverage Matte Concealer in 57N rich.

Same or better

  • $4 less
  • Same cool undertone
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Both claim 16-hour wear
  • Both claim not settling into lines

Different

  • Visible colour difference
  • Runs slightly deeper
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (benzyl salicylate)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Rare Beauty Liquid Touch Brightening Concealer 490C

Best price
$24SephoraSephora
$12 less (33%)

Your shade $36 at Sephora

Closest overall alternative

Tarte Shape Tape Full Coverage Matte Concealer 57N rich

Best price
$32SephoraSephora
$4 less (11%)

Your shade $36 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.