Light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches with full coverage, in liquid form, without talc, alcohol denat or fragrance.
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $36 at Sephora · product price; shade not separately priced
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyThe most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $36 at Sephora
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$6 less (17%)Matches: Same cool undertoneSame matte finishBoth claim a blurring effect
Differences: Full rather than medium coverage
Close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Full rather than medium coverage
Retailer shade note: light medium with rosy undertones
High confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephora$6 less (17%)Matches: Very close colourSame cool undertoneBoth claim not settling into lines
Differences: Natural rather than matte finishFull rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: for cool undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Very close colourSame cool undertoneBoth claim not settling into lines
Differences: Slightly deeperNatural rather than matte finishFull rather than medium coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: for cool undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautyUlta Beauty(product price)$28 less (78%)Matches: Very close colourSame matte finishBoth claim 16-hour wear
Differences: Slightly warmer undertoneFull rather than medium coverageNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly warmer undertone · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: light w/ warm-neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics 16HR Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephoraSame priceMatches: Very close colourSame cool undertoneBoth claim not settling into lines
Differences: Natural rather than matte finishFull rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed · Not marketed for oily skin
Retailer shade note: light medium with rosy undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame cool undertoneClaims a skin-like finish
Differences: Natural rather than matte finishFull rather than medium coverageNot marketed for oily skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Natural rather than matte finish · Full rather than medium coverage · Not marketed for oily skin
Retailer shade note: Light, Cool Rosy
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Very close colourBoth claim not settling into lines
Differences: Neutral rather than cool undertoneNatural rather than matte finishFull rather than medium coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Same matte finishBoth claim a blurring effectClaims transfer resistance
Differences: Neutral rather than cool undertoneFull rather than medium coverage
Close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Neutral rather than cool undertone · Full rather than medium coverage
Retailer shade note: light neutral beige with golden undertones
High confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Very close colourSame cool undertoneBoth claim a blurring effect
Differences: Natural rather than matte finishFull rather than medium coverageDoes not claim not settling into lines
Very close colour · Natural · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Natural rather than matte finish · Full rather than medium coverage · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: light medium with cool pinky undertones
High confidence· Digital match
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Same matte finishBoth claim a blurring effectClaims transfer resistance
Differences: Slightly warmer undertoneFull rather than medium coverage
Close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly warmer undertone · Full rather than medium coverage
Retailer shade note: light beige with neutral golden undertones
High confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautyUlta Beauty(product price)$6 less (17%)Matches: Both claim not settling into lines
Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $30 · product priceView at Ulta BeautySephora$30 · out of stockView at SephoraSephoraSame priceMatches: Very close colourBoth claim not settling into linesClaims a lightweight feel
Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish
Very close colour · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed · Not marketed for oily skin
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautyThe closest shade to NARS Soft Matte Complete Concealer Honey (Light · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Mali
$42
116C
$48
NP 6
$51.50
2C Madeleine
$54
Light Cool 1
$49
Light+ Cool 180
$45
Larch 2.25 C
$48
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
e.l.f. Cosmetics Hydrating Camo Concealer in Light Peach, against NARS Soft Matte Complete Concealer in Honey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To e.l.f. Cosmetics Hydrating Camo Concealer in Light Peach.
5 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in N12, against NARS Soft Matte Complete Concealer in Honey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in N12.
8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.
e.l.f. Cosmetics Hydrating Camo Concealer Light Peach
Ulta BeautyYour shade $36 at Sephora · product price; shade not separately priced
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer N12
SephoraYour shade $36 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
