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Soft Matte Complete Foundation Mali dupes and alternatives NARS

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 490

The equivalent shade and the most similar foundation overall.

Your shade
NARS
MaliChange shade
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
The match
Fenty Beauty
490
Depth and undertone: Rich deep · Neutral
Finish and coverage: Matte · Full coverage
Overall match
89out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Shade match
96out of 100
Colour
95
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
$2 less (5%)

Your shade $42 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · KimChi Chic Beauty

    A Really Good Foundation

    136D
    Shade match 96
    $29Ulta BeautyUlta Beauty(product price)$13 less (31%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural matte rather than matte finish

    Score details
    Shade match
    96
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    90

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural matte rather than matte finish

    Retailer shade note: Deep with Neutral Undertones

    Medium confidence· Digital match

    View match
  2. Shade match 84
    $14.95Ulta BeautyUlta Beauty$27.05 less (64%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly lighterNot marketed for combination/oily skin

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    50
    Skin suitability
    30

    Very close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly lighter · Not marketed for combination/oily skin

    Medium confidence· Digital match

    View match
  3. Shade match 90
    $45Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finish

    Score details
    Shade match
    90
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish

    Retailer shade note: level-two dark with a neutral undertone

    Medium confidence· Digital match

    View match
  4. Shade match 78
    $40SephoraSephora$2 less (5%)

    Matches: Same matte finishSame full coverageClaims long-wearing

    Differences: Slightly lighterSlightly cooler undertone

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly lighter · Slightly cooler undertone

    Retailer shade note: for deep skin with cool undertones

    Medium confidence· Digital match

    View match
  5. Shade match 90
    $48Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same neutral undertoneSame full coverageClaims long-wearing

    Differences: Natural rather than matte finish

    Score details
    Shade match
    90
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish

    Retailer shade note: Deep - Neutral with cool undertones

    Medium confidence· Digital match

    View match
  6. Shade match 84
    $14.50Ulta BeautyUlta Beauty(product price)$27.50 less (65%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly lighter

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly lighter

    Medium confidence· Digital match

    View match
  7. Shade match 88
    $39SephoraSephora$3 less (7%)

    Matches: Same neutral undertoneSame full coverageClaims long-wearing

    Differences: Slightly lighterNatural rather than matte finish

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly lighter · Natural rather than matte finish

    Retailer shade note: deep complexion with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 87
    $45Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Same neutral undertoneSame full coverageClaims 16-hour wear

    Differences: Natural rather than matte finish

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish

    Retailer shade note: level-one dark with a neutral undertone

    Medium confidence· Digital match

    View match
  9. Shade match 86
    $42.50Ulta BeautyUlta BeautyCosts $0.50 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertone

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly warmer undertone

    Retailer shade note: for deep skin with warm terra cotta undertones

    Medium confidence· Digital match

    View match
  10. Shade match 91
    $42Ulta BeautyUlta BeautySame price

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperNatural rather than matte finishNot marketed for normal skin

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    67

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly deeper · Natural rather than matte finish · Not marketed for normal skin

    Retailer shade note: for very deep skin with bronze neutral undertones

    Medium confidence· Digital match

    View match
  11. #12 · NARS

    Natural Matte Longwear Foundation

    ANGUILLA
    Shade match 79
    $55SephoraSephoraCosts $13 more

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Olive rather than neutral undertone

    Score details
    Shade match
    79
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Olive rather than neutral undertone

    Retailer shade note: D7 - Very deep with neutral undertones and an olive tone

    Medium confidence· Digital match

    View match
  12. #13 · KimChi Chic Beauty

    A Really Good Foundation

    137D
    Shade match 79
    $29Ulta BeautyUlta Beauty(product price)$13 less (31%)

    Matches: Same full coverageClaims long-wearingClaims not settling into lines

    Differences: Slightly cooler undertoneNatural matte rather than matte finish

    Score details
    Shade match
    79
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    90

    Close colour · Natural matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly cooler undertone · Natural matte rather than matte finish

    Retailer shade note: Deep with Cool Red Undertones

    Medium confidence· Digital match

    View match
  13. Shade match 82
    $55SephoraSephoraCosts $13 more

    Matches: Same full coverageClaims 16-hour wearClaims transfer resistance

    Differences: Slightly lighterOlive rather than neutral undertoneNatural rather than matte finish

    Score details
    Shade match
    82
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly lighter · Olive rather than neutral undertone · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: D7 - very deep with neutral undertones and an olive tone

    Medium confidence· Digital match

    View match

Showing 12 of 13 matches

Looking for a concealer in your shade?

The closest shade to NARS Soft Matte Complete Foundation Mali (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Soft Matte Complete Concealer

    Dark Coffee

    NARS Soft Matte Complete Concealer, shade Dark Coffee

    • Close colour
    • Very deep · Neutral undertone

    $36

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cocoa

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cocoa

    • Close colour
    • Very deep · Neutral undertone

    $36

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC63

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC63

    • Very close colour
    • Rich deep · Neutral · neutral golden undertone

    $30

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brownie 8.5 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brownie 8.5 Red

    • Very close colour
    • Rich deep · Cool undertone

    $31

  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N74

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N74

    • Close colour
    • Very deep · Neutral undertone

    $35

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    26N

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 26N

    • Close colour
    • Rich deep · Neutral undertone

    $30

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C

    • Close colour
    • Very deep · Cool undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 490, against NARS Soft Matte Complete Foundation in Mali. Every attribute compared, with its share of the score.

ComparedYour shadeMaliClosest match490Score
Shade match55% of overall96
Colour95#5f361a#5d331aLooks identicalColour difference 1.5 (0 is identical)
Depth98Very deepRich deepCloseDepth difference: 1.5
Retailer descriptionVery deepVery deepBoth described as very deepThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, normal, oilyNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 89/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 490.

Same or better

  • $2 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Claims long-wearing
  • Claims not settling into lines

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listListed (fragrance)
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Where to buy 490

Best price
$40SephoraSephora
$2 less (5%)

Your shade $42 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.