Soft Matte Complete Foundation Mali dupes and alternatives NARS
Very deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Closest shade match: KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 098
The equivalent shade: scored on colour, depth and undertone only.
- Shade match
- 91out of 100
- Colour
- 88
- Depth
- 89
- Undertone
- 100
Your shade $42 at Ulta Beauty
Where to buy Deep 098
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Youthforia DATE NIGHT Skin Tint Serum Foundation 495
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
- Overall match
- 79out of 100
- Shade (Shade match)
- 90
- Finish (Finish & visual result)
- 76
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 84
Your shade $42 at Ulta Beauty
Where to buy 495
Youthforia DATE NIGHT Skin Tint Serum Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to NARS Soft Matte Complete Foundation Mali (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
Dark Coffee
Closest concealers

Cocoa
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cocoa
- Close colour
- Very deep · Neutral undertone
$36
NC63
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC63
- Very close colour
- Rich deep · Neutral · neutral golden undertone
$30

Brownie 8.5 Red
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brownie 8.5 Red
- Very close colour
- Rich deep · Cool undertone
$31

4N74
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N74
- Close colour
- Very deep · Neutral undertone
$35
26N
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 26N
- Close colour
- Rich deep · Neutral undertone
$30

8C
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C
- Close colour
- Very deep · Cool undertone
$38
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 098, against NARS Soft Matte Complete Foundation in Mali. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 098.
Same or better
- Very close colour
- Same neutral undertone
- Same full coverage
- Claims a blurring effect
- Claims long-wearing
- Claims transfer resistance
- Claims a lightweight feel
Different
- Runs slightly deeper
- Natural finish instead of matte
- Not marketed for normal skin
Ingredients (information only, not scored)
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Why the closest overall alternative works
Youthforia DATE NIGHT Skin Tint Serum Foundation in 495, against NARS Soft Matte Complete Foundation in Mali. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Youthforia DATE NIGHT Skin Tint Serum Foundation in 495.
Same or better
- Same neutral undertone
- Same full coverage
- Claims long-wearing
- Claims not settling into lines
- Claims a lightweight feel
Different
- Small colour difference on the swatch
- Natural finish instead of matte
Ingredients (information only, not scored)
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Where to buy
Closest shade match
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 098
Your shade $42 at Ulta Beauty
Closest overall alternative
Youthforia DATE NIGHT Skin Tint Serum Foundation 495
Your shade $42 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.