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Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation NY12 dupes and alternatives Natasha Denona

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free3No drying alcohol3Vegan0Cruelty-free0Oil-free1With SPF, applied. RemoveMineral0

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Only showing matches made for oily skin, with SPF.

  • 3 matches have no skin type listed and are not shown.
  • 26 matches have no SPF listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible 32H Fresh Wear Foundation 511 Maple

The equivalent shade and the most similar foundation overall.

Your shade
Natasha Denona
NY12Change shade
Depth and undertone: Tan · Neutral
Finish and coverage: Radiant · Medium coverage
The match
L'Oréal Paris
511 Maple
Depth and undertone: Tan
Finish and coverage: Natural · Full coverage
Overall match
75out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
62
Wear (Wear & performance)
36
Skin (Skin suitability)
84
Shade match
91out of 100
Colour
98
Depth
100
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$18.99Ulta BeautyUlta Beauty
$33.01 less (63%)

Your shade $52 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Clinique

    Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Medium Deep Warm 2
    Shade match 88
    $49Ulta BeautyUlta Beauty$3 less (6%)

    Matches: Near-identical swatch colourBoth claim not settling into linesClaims colour stability

    Differences: Slightly warmer undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    55
    Wear & performance
    66
    Skin suitability
    28

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Light rather than medium coverage · No blurring effect claimed · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match
  2. #3 · Clinique

    Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Medium Deep Warm 3
    Shade match 86
    $49Ulta BeautyUlta Beauty(product price)$3 less (6%)

    Matches: Very close colourBoth claim not settling into linesClaims colour stability

    Differences: Slightly warmer undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    55
    Wear & performance
    66
    Skin suitability
    28

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Light rather than medium coverage · No blurring effect claimed · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match
  3. #4 · Clinique

    Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    WN 114 Golden
    Shade match 91
    $49Ulta BeautyUlta Beauty(product price)$3 less (6%)

    Matches: Very close colourSame neutral undertoneClaims colour stability

    Differences: Matte rather than radiant finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    35
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation NY12 (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5N

    • Very close colour
    • Tan · Neutral undertone

    $31

    Ulta BeautyView at Ulta Beauty
  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    470

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 470

    • Very close colour
    • Tan · Neutral · neutral pink undertone

    $30

    SephoraView at Sephora
  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5C

    • Close colour
    • Tan · Neutral undertone

    $38

    SephoraView at Sephora
  4. L'Oréal Paris True Match Radiant Serum Concealer

    N10

    L'Oréal Paris True Match Radiant Serum Concealer, shade N10

    • Close colour
    • Deep tan · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Teak 9.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Teak 9.5

    • Close colour
    • Tan · Neutral undertone

    $39

    SephoraView at Sephora
  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    12.5 Tan-Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 12.5 Tan-Deep

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $36

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible 32H Fresh Wear Foundation in 511 Maple, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in NY12. Every attribute compared, with its share of the score.

ComparedYour shadeNY12Closest match511 MapleScore
Shade match55% of overall91
Colour98#b17242#b2723fLooks identicalColour difference 0.7 (0 is identical)
Depth100TanTanSameDepth difference: 0.1
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone70NeutralUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall36
Longevity2818-hour wear32-hour wearDifferent32-hour wear claimed against 18-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 75/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible 32H Fresh Wear Foundation in 511 Maple.

Same or better

  • $33.01 less
  • Near-identical swatch colour
  • Full rather than medium coverage
  • Claims transfer resistance
  • Claims colour stability
  • Claims a lightweight feel
  • Adds SPF 25

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basehigh siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholListed (alcohol denat.)Listed (alcohol denat.)
SPFNot listedSPF 25
OverlapUnknown-based vs silicone-based; silicone high vs high
View full match

Where to buy 511 Maple

Match price
$18.99Ulta BeautyUlta Beauty
$33.01 less (63%)

Your shade $52 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.