Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation R5 dupes and alternatives Natasha Denona
4.5 (2,944)·Medium light · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same radiant finish· No drying alcohol listed
Differences: Neutral rather than cool undertone· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
90
Finish & visual result
81
Wear & performance
40
Skin suitability
84
Looks identical · Radiant · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
Matches: Very close colour· Same medium coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
81
Wear & performance
49
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: medium-deep skin with neutral/peachy undertones
$49Ulta Beauty(product price)$3 less (6%)4.3 (600)
Matches: Very close colour· Same cool undertone· Both claim not settling into lines
Differences: Natural rather than radiant finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
95
Finish & visual result
55
Wear & performance
66
Skin suitability
28
Very close colour · Natural · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · No blurring effect claimed · Not marketed for normal/sensitive skin
$12.59$17.99Ulta Beauty$39.41 less (76%)4.2 (5,328)
Matches: Very close colour· Same radiant finish· Claims a skin-like finish
Differences: Slightly lighter· Neutral rather than cool undertone· Full rather than medium coverage
Score details
Shade match
84
Finish & visual result
73
Wear & performance
54
Skin suitability
84
Very close colour · Radiant · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Full rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines
$13.99Ulta Beauty(product price)$38.01 less (73%)4.3 (33,167)
Matches: Very close colour· Same cool undertone· Same medium coverage
Differences: Slightly deeper· Natural rather than radiant finish· No blurring effect claimed
Score details
Shade match
92
Finish & visual result
64
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Natural rather than radiant finish · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
Matches: Very close colour· Same medium coverage· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· No blurring effect claimed
Score details
Shade match
84
Finish & visual result
70
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
Matches: Near-identical swatch colour· Same medium coverage· Both claim a blurring effect
Differences: Slightly warmer undertone· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
78
Finish & visual result
81
Wear & performance
54
Skin suitability
28
Looks identical · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for dry/sensitive skin
Matches: Very close colour· Same medium coverage· Claims a lightweight feel
Differences: Slightly lighter· Neutral rather than cool undertone· Natural rather than radiant finish
Score details
Shade match
81
Finish & visual result
70
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than radiant finish · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation R5 (Medium light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Essence Foundation Stick in 190, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in R5. Every attribute compared, with its share of the score.
ComparedYour shadeR5Closest shade match190How they compareScore
Shade match55% of overall95
Colour60%92#d6a088#d9a082Very close colourColour difference 2.0 (0 is identical)
Overall match 75/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Ulta Beauty Collection Moisturizing Complexion Stick in Light To Medium Cool, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in R5. Every attribute compared, with its share of the score.
ComparedYour shadeR5Closest overall alternativeLight To Medium CoolHow they compareScore
Shade match55% of overall92
Colour60%87#d6a088#cf9f83Very close colourColour difference 2.7 (0 is identical)
Overall match 81/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$42.90 less (83%)
Sephora
